Dewislen

Senior Digital and Social Media Insights Manager

Manylion swydd
Dyddiad hysbysebu: 26 Mehefin 2025
Cyflog: £41,156 i £48,817 bob blwyddyn
Gwybodaeth ychwanegol am y cyflog: National: £41,156 - £45,112 London: £44,942 - £48,817
Oriau: Llawn Amser
Dyddiad cau: 08 Gorffennaf 2025
Lleoliad: London
Cwmni: Government Recruitment Service
Math o swydd: Parhaol
Cyfeirnod swydd: 410135/6

Gwneud cais am y swydd hon

Crynodeb

We’re looking for a sharp, strategic, and curious Senior Digital and Social Media Insights Manager to lead our digital insights and evaluation function — helping us understand what’s working, what’s not, and where we go next across digital and social platforms.

This is a pivotal role at the heart of our digital communications team. You’ll turn data into insight, and insight into action — shaping how we engage audiences, optimise campaigns, and respond to the fast-moving digital landscape.


Key Responsibilities

  • Lead the development and delivery of insight and evaluation strategies that span the departments’ social media channels — focusing on both organic and paid content.
  • Translate complex data into clear, compelling narratives that inform decision-making at all levels.
  • Work closely with marketing teams, content specialists, press colleagues and strategy teams to embed insight into planning and delivery.
  • Monitor performance in real time, spotting trends, surfacing risks, and identifying opportunities to build dynamic social media content.
  • Build dashboards and reports to present actionable evaluation insights.
  • Provide rapid insights in response to the news agenda and social media trends, ensuring our content remains relevant and timely to all audience groups.
  • Introduce insight and evaluation tools that make data accessible and actionable for non-technical or analytical colleagues.
  • Champion a culture of test-and-learn, helping teams’ experiment, iterate, and improve.
  • Stay ahead of platform changes, audience behaviours, and emerging tools, and advise on what they mean for digital communications in the department.

Aelod balch o'r cynllun cyflogwyr Hyderus o ran Anabledd

Hyderus o ran Anabledd
Yn gyffredinol, bydd cyflogwr Hyderus o ran Anabledd yn cynnig cyfweliad i unrhyw ymgeisydd sy'n datgan eu bod yn anabl ac yn bodloni'r meini prawf lleiaf ar gyfer y swydd fel y diffinnir gan y cyflogwr. Mae'n bwysig nodi, mewn rhai sefyllfaoedd recriwtio fel nifer fawr o ymgeiswyr, cyfnod tymhorol ac amseroedd prysur iawn, efallai y bydd y cyflogwr am gyfyngu ar y niferoedd cyffredinol o gyfweliadau a gynigir i bobl anabl a phobl nad ydynt yn anabl. Am fwy o fanylion ewch i Hyderus o ran Anabledd.

Gwneud cais am y swydd hon