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Category Planning Manager - Soft Drinks and Juice

Job details
Posting date: 21 May 2025
Salary: Not specified
Additional salary information: Competitive
Hours: Part time
Closing date: 29 May 2025
Location: Welwyn Garden City, Hertfordshire, al7 1ga
Company: Tesco
Job type: Permanent
Job reference: tesco/TP/8568366/938286

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Summary

About the role

The Soft Drinks Category Planning Manager is an integral part of the soft drink’s strategy delivery, working with several natural work streams (internal and external) to deliver strategic and sustainable growth plans. The role includes creating and owning the trade strategy for soft drinks that is specific by channel, with a clear media strategy that aligns to the individual category strategies. The role requires working closely with large FMCG businesses including Coke, Britvic, Red Bull, Highland Spring, Danone, Nestle, LRS (Lucozade / Ribena) along with many others.

The role will include leading the PGR process / the 3-year strategy which includes leading a proposition led trade strategy for drinks that also gives packaged foods a clear identity with our shoppers and within the industry. These propositions include developing the first to market soft drinks social drinks proposition in 2024 including perfect serves with our spirits team, developing a lead out functional health proposition, leading our ‘with meals’ proposition with our food teams (25% of drinks drunk are with food) and the delivery of the convenience reset.

The role will also include supporting delivery of the health plan for drinks – with the aim to lead in no sugar drinks and clean health (water hydration plan). At a macro level, the aim is to use our scale to nudge shoppers to consume more water and reduce the statistic that 4/5 people in the UK do not drink the recommended daily amount of water.

You will be responsible for

  • Analysing data quickly, understand root causes to provide additional insight and take the relevant action
  • Use knowledge of the Customer & Market to drive great commercial decisions
  • Manage supplier performance, shape strategy within area of responsibility and develop trusted partnerships
  • Collaboratively developing focused ranges aligned to the Tesco principles with great customer appeal that hit commercial KPIs
  • Proactively identify, assess and manage potential business and financial risks
  • Understand and interpret internal and external financial information to make clear commercial led decisions
  • Work proactively internally and with suppliers to maximise profitability through the ideal mix of range, price & promotions across channels
  • Interpret data to forecast sales accurately, evaluate promotions and events and take action to improve performance
  • Follow the Critical Path to deliver trade, promotional, marketing and event plans for the category ensuring delivery through Retail, Trade Planning and Supply Chain team
  • Work across the business to bring range reviews to life for customers and stand over all digital channel communication.

You will need

Experience:

  • Experience of working in a Commercial function - Category development
  • Demonstrate strong analytical skills and thinking

Operational skills;

  • Data analytics
  • Strategy led thinking and planning
  • Influencing skills

#LI - EF1

#LI - Hybrid

What’s in it for you

We’re all about the little helps. That’s why we make sure our Tesco colleague benefits package takes care of you – both in and out of work. Click Here to find out more!

  • Annual bonus scheme of up to 20% of base salary
  • Holiday starting at 25 days plus a personal day (plus Bank holidays)
  • Private medical insurance
  • 26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
  • Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing

About us

Tesco has become a market leader by doing the little things that really matter for our customers and colleagues.

It’s part of what makes Tesco such a great place to work, and we’re proud to have been accredited as one of Britain’s Top Employers again this year.

We're the UK's number one retailer and we pride ourselves on offering a great shopping experience. We are passionate about our food, merchandise and services and will always try to get things right for our customers.

But did you know we also offer great job opportunities? With stores, distribution centres and offices across the UK, and a vast variety of roles, we are always looking for people who have a hunger to work with customers and colleagues across our exciting business.

We believe in treating each other with respect and giving everyone an equal opportunity to get on. It's our people that make the difference every day - helping us make a difference for our customers

Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details before your agreed start date.

For more information about us please visit www.tescoplc.com

Proud member of the Disability Confident employer scheme

Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to Disability Confident.

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