Head of Marketing EMEAA
Dyddiad hysbysebu: | 15 Hydref 2025 |
---|---|
Cyflog: | £70,000.00 i £80,000.00 bob blwyddyn |
Oriau: | Llawn Amser |
Dyddiad cau: | 14 Tachwedd 2025 |
Lleoliad: | Wolverhampton, West Midlands, WV10 9LB |
Cwmni: | crooton |
Math o swydd: | Parhaol |
Cyfeirnod swydd: | 1405205822 |
Crynodeb
Head of Marketing EMEAA - Strategic & Digital Leader
We are seeking a dynamic and commercially astute Head of Marketing EMEAA to drive marketing excellence and support aggressive sales growth across our multi-channel, multi-site operation. This is a senior strategic leadership role accountable for the development and execution of the regional marketing strategy, the effective deployment of a significant budget, and building a high-performing, multi-disciplinary team.
This role requires a blend of strategic oversight and hands-on execution, ensuring marketing activities are ROI-focused and aligned with commercial priorities across Retail, Contracts, Direct to Consumer (DTC), and Online/Omnichannel channels.
- Role Title: Head of Marketing EMEAA
- Department: Marketing
- Location: Hybrid (Regular travel required to Wolverhampton, Westerham, and London)
- Salary: £70,000 - £80,000 per annum
- Hours of Work: 40 hours per week
- Contract Type: Permanent, Full Time
- Reporting to: Sales and Marketing Director EMEAA
You will be accountable for strategic leadership, team development, and financial performance across the EMEAA marketing function.
- Strategic Leadership & Execution:
- Lead the development and execution of the comprehensive regional marketing strategy, ensuring direct alignment with commercial objectives and regional transformation goals.
- Drive integrated marketing plans across all channels to maximize sales growth and market penetration.
- Lead digital acquisition strategies to significantly grow the Direct-to-Consumer and Online channels.
- Support all new product launches and major brand campaigns across the region.
- Team & Financial Management:
- Manage and develop a multi-disciplinary marketing team across Channel/Commercialisation, Marcomms, Product Data, Events, and Digital Acquisition.
- Own and optimize the EMEAA marketing budget, ensuring a strong focus on ROI and strategic allocation.
- Oversee agency relationships, guaranteeing the delivery of high-impact, cost-effective campaigns.
- Collaboration & Brand Cohesion:
- Ensure consistent brand messaging and positioning across all customer touchpoints.
- Collaborate closely with Sales, Product, and Engineering teams for cohesive go-to-market execution.
- Monitor market trends, competitor activity, and customer insights to proactively inform and adjust strategy.
- Leadership Experience: Proven experience in a senior marketing leadership role within a complex, multi-channel environment (Retail, Contracts, DTC, Omnichannel).
- Financial Acumen: Demonstrated success in managing large marketing budgets and a clear track record of delivering measurable ROI.
- Strategic & Execution Skills: Commercially astute with a strategic mindset combined with proven hands-on execution capability.
- Education & Professionalism: Ideally educated to degree level in Marketing, Business, or a related field. Membership of the Chartered Institute of Marketing (CIM) or equivalent is highly desirable.
- Adaptability: Agile with the ability to work effectively at pace, managing multiple priorities.
- Interpersonal Skills: Excellent leadership, communication, and stakeholder management skills.
- Industry Insight: Experience in the Luxury Goods market and working within a matrixed, international organization is a significant advantage.
If you are a visionary marketing leader ready to drive strategic growth across a dynamic international region, we encourage you to apply.
CROO