Warning
Mae'r hysbyseb swydd hon wedi dod i ben ac mae'r ceisiadau wedi cau.
PR MANAGER - UK & IRELAND - UNITED KINGDOM, WOKING
| Dyddiad hysbysebu: | 25 Mawrth 2025 |
|---|---|
| Oriau: | Llawn Amser |
| Dyddiad cau: | 24 Ebrill 2025 |
| Lleoliad: | GU21 6QX |
| Gweithio o bell: | Ar y safle yn unig |
| Cwmni: | MSC Cruises Management (UK) Limited |
| Math o swydd: | Parhaol |
| Cyfeirnod swydd: | JB04642 |
Crynodeb
JOB PURPOSE
Based in Woking, the PR Manager is responsible for all media relations for the UK & Ireland with a strong focus on corporate reputation management, issues management whilst overseeing brand PR and trade media relations. This important role will help increase corporate, consumer and trade-facing brand awareness while protecting the MSC Cruises’ brand, the world’s third largest cruise brand, as it continues to expand its presence in the UK & Ireland.
We are looking for a hands-on, experienced corporate media relations professional with a proven track record of building strong relationships with a broad cross section of the media but with a particular strength lying in corporate media and reputation management.
The successful candidate is someone who will thrive in a dynamic, fast-paced international organisation working closely with the HQ global communications function based in Geneva, Switzerland.
The role is full time office based.
KEY ACCOUNTABILITIES
· Develops and implements the UK & Ireland media relations strategy including building brand strength and corporate reputation management as well as promoting product and marketing campaigns
· Delivers quality media coverage across all areas of the media – regional and national news and travel, consumer lifestyle, TV as well as travel trade
· Works hand in hand with Geneva HQ on management of UK & Ireland issues management
· Leads external agency support and ensure efforts are aligned according to commercial priorities and strategies as well ensure seamless execution and outstanding results
· Owns and nurtures close personal relationships with key journalists to pitch and cultivate story developments
· Plans, organises and delivers regular press trips and UK aspects of global events, including accompanying media on board
· Adapts and edits global press releases as well as drafting local releases, talking points, presentations, scripts, facts sheets etc
· Develops locally relevant media assets such as press releases, photography and video
· Supports on the integration with Marketing and Sales teams for consumer and trade activations
· Monitors results of activities against set KPI’s and generate reports to share with the wider UK business
· Researches, reports and analyses competitor’s communications impact in UK & Ireland
· Holds responsibility for the annual PR budget
· Performs Line Manager responsibilities for a Senior PR Executive
QUALIFICATIONS (skills, competencies, experience)
· Native-level English
· BA degree required, MA level an advantage
· At least 10 years of relevant media relations experience either in an agency or in-house, ideally also in either a local subsidiary of a global organization publicly traded or privately-owned organisation
· Experience in the travel or hospitality sector is an advantage
· Independent, self-starter, action and result oriented media relations professional
· First-class written, verbal, presentation and interpersonal communication skills
· Solutions-oriented approach to tasks with the ability to use initiative to problem-solve
· Keen attention to detail with a critical thinking mindset
· Demonstrate a track record of having supported and contributed to the successful delivery of media relations activations, building differentiated positioning for high-profile brands, ideally in a highly-competitive business environment
· Experience with TV series/documentary production an advantage
· Good knowledge of Microsoft Office, particularly of PowerPoint and Excel
· This role includes frequent travel for events and press trips
· Flexible, able to roll up her/his sleeves and inspire and gain the good-will of non-communications peers by example, influence and with an unshakeable can-do attitude.
VISA REQUIREMENTS (if any)
· Full Right to Work in the UK required
Based in Woking, the PR Manager is responsible for all media relations for the UK & Ireland with a strong focus on corporate reputation management, issues management whilst overseeing brand PR and trade media relations. This important role will help increase corporate, consumer and trade-facing brand awareness while protecting the MSC Cruises’ brand, the world’s third largest cruise brand, as it continues to expand its presence in the UK & Ireland.
We are looking for a hands-on, experienced corporate media relations professional with a proven track record of building strong relationships with a broad cross section of the media but with a particular strength lying in corporate media and reputation management.
The successful candidate is someone who will thrive in a dynamic, fast-paced international organisation working closely with the HQ global communications function based in Geneva, Switzerland.
The role is full time office based.
KEY ACCOUNTABILITIES
· Develops and implements the UK & Ireland media relations strategy including building brand strength and corporate reputation management as well as promoting product and marketing campaigns
· Delivers quality media coverage across all areas of the media – regional and national news and travel, consumer lifestyle, TV as well as travel trade
· Works hand in hand with Geneva HQ on management of UK & Ireland issues management
· Leads external agency support and ensure efforts are aligned according to commercial priorities and strategies as well ensure seamless execution and outstanding results
· Owns and nurtures close personal relationships with key journalists to pitch and cultivate story developments
· Plans, organises and delivers regular press trips and UK aspects of global events, including accompanying media on board
· Adapts and edits global press releases as well as drafting local releases, talking points, presentations, scripts, facts sheets etc
· Develops locally relevant media assets such as press releases, photography and video
· Supports on the integration with Marketing and Sales teams for consumer and trade activations
· Monitors results of activities against set KPI’s and generate reports to share with the wider UK business
· Researches, reports and analyses competitor’s communications impact in UK & Ireland
· Holds responsibility for the annual PR budget
· Performs Line Manager responsibilities for a Senior PR Executive
QUALIFICATIONS (skills, competencies, experience)
· Native-level English
· BA degree required, MA level an advantage
· At least 10 years of relevant media relations experience either in an agency or in-house, ideally also in either a local subsidiary of a global organization publicly traded or privately-owned organisation
· Experience in the travel or hospitality sector is an advantage
· Independent, self-starter, action and result oriented media relations professional
· First-class written, verbal, presentation and interpersonal communication skills
· Solutions-oriented approach to tasks with the ability to use initiative to problem-solve
· Keen attention to detail with a critical thinking mindset
· Demonstrate a track record of having supported and contributed to the successful delivery of media relations activations, building differentiated positioning for high-profile brands, ideally in a highly-competitive business environment
· Experience with TV series/documentary production an advantage
· Good knowledge of Microsoft Office, particularly of PowerPoint and Excel
· This role includes frequent travel for events and press trips
· Flexible, able to roll up her/his sleeves and inspire and gain the good-will of non-communications peers by example, influence and with an unshakeable can-do attitude.
VISA REQUIREMENTS (if any)
· Full Right to Work in the UK required