Content Manager
| Posting date: | 11 March 2025 |
|---|---|
| Salary: | £28,000 to £35,000 per year |
| Hours: | Full time |
| Closing date: | 10 April 2025 |
| Location: | LE1 6YF |
| Remote working: | On-site only |
| Company: | Paul Mitchell Associates |
| Job type: | Permanent |
| Job reference: | 13230-49396 |
Summary
Job Advert: Content Manager (ID: 13230)
Are you an experienced Content Manager with a knack for driving B2B content strategies? We’re looking for someone to join our clients team and lead content creation, enhance their web presence, and optimise content performance.
Key Responsibilities:
• Develop and manage a content strategy that aligns with business goals.
• Oversee content delivery, including updating, re-purposing, and timely publishing.
• Collaborate with internal teams, partners, and freelancers to produce compelling content.
• Implement SEO and GEO best practices for optimal content visibility.
• Expand online presence through channels like LinkedIn and podcasts.
• Track, analyse, and optimise content performance with a focus on traffic, engagement, and conversion rates.
• Maintain and update the website, working with agencies when needed.
• Manage weekly email campaigns, ensuring continuous improvement.
• Provide insights that contribute to business strategy, product development, and revenue growth.
Skills & Experience:
• Expertise in content visibility optimisation using search engine technologies.
• Proven B2B content marketing experience driving inbound inquiries.
• Ability to manage multiple content projects with a focus on timely delivery.
• Strong analytical skills with experience using tools like Google Analytics and Semrush.
• Exceptional proofreading skills and attention to detail.
• Experience with WordPress and website optimisation.
• Knowledge of Pardot and Salesforce.com is a plus.
Package:
• Salary: £28,000 - £35,000
• 5% pension contribution
• Remote working – team meetings in Leicester once a month