Warning
This job advert has expired and applications have closed.
Senior Digital Content Specialist
| Posting date: | 01 October 2024 |
|---|---|
| Hours: | Full time |
| Closing date: | 31 October 2024 |
| Location: | Brighton, East Sussex |
| Remote working: | Hybrid - work remotely up to 3 days per week |
| Company: | iCrossing Limited |
| Job type: | Permanent |
| Job reference: |
Summary
The Senior Digital Content and Experience Specialist sits at the heart of that proposition; helping develop actionable strategy resources, creating robust recommendations and crafting quality experiences.
You’ll work closely with the Strategy Director and Head of Business Solutions, Content Managers and channel specialists, supporting content programmes from opportunity analysis through planning and production to performance measurement.
As well as creating onsite, product and social content for our clients, you’ll occasionally craft case studies, award entries, reports, guides, news and more for the iCrossing brand.
As an expert communicator with a keen eye for trends, detail and the crux of a story, you’ll be able to simplify the complex and delight both clients and audiences.
This role is hybrid and requires 2 days per week in the office (London/Brighton).
iCrossing has a global presence, but this role is UK-based. You must have the Right to Work in the UK as unfortunately we are currently unable to sponsor those who require a VISA.
About our Business Solutions and Transformation Strategy team
We are a diverse and multi-talented team that works collaboratively across all our projects. Our clients trust us to be a key driver in how they develop themselves as a business which can range from defining an MVP of new idea in just a few hours to creating organisational change that lasts a lifetime.
Being T-Shaped is at the heart of what everyone does, having a core of expertise but most importantly understanding the wider disciplines of iCrossing. This ensures that regardless of seniority we can always have the right conversations at the right time and the confidence to always deliver the very best work.
We are better together. Each one of us has a role in making iCrossing an energizing and inspiring place to work.
What you’ll do
Content and experience strategy lead: On key accounts you’ll take responsibility for creating content and experience strategies and roadmaps through audits, actionable insights and the development of central strategic resources to solve client problems. You will attend regular meetings with clients and be the key point of contact for content planning, production and measurement questions.
Content and copy audits: You’ll audit onsite, product, social and paid media content to make actionable recommendations that improve the impact of client’s planning, production and publishing programmes.
Content recommendations: Through the filter of the brand’s goals and operational set up, you’ll translate search and social insights into content recommendations that act as robust wireframe briefs for writers.
Measurement: You’ll work with SEO, Paid Media & D&A to define reporting metrics and review and optimise the implementation of our content.
Case studies and thought-leadership: You’ll create case studies from Content success stories (for pitches, proposals and the iCrossing site) and contribute thought-leadership pieces to the iCrossing site.
You will be an ambassador of iCrossing and its values
You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time
Qualifications
We’re looking for someone who is/has:
able to multi-task across a range of projects, prioritising what is most important
curious about culture, consumer behaviour and digital marketing
a proactive learner
the ability to extract the right information from the right sources
an expert communicator and storyteller, both verbally and written, able to communicate complex ideas clearly
able to build collaborative partnerships with internal teams, clients, agency partners and key vendors
able to communicate effectively between a range of teams and stakeholders including content managers, copywriters, UX designers, product engineers etc.
able to translate data into insights, actions and clear narratives
a strong sense of responsibility, ownership and accountability
the ability to challenge in a constructive way, curiosity to find better ways
maturity, confidence and perspective to manage unexpected changes
strategic thinking and strategy development
You’ll work closely with the Strategy Director and Head of Business Solutions, Content Managers and channel specialists, supporting content programmes from opportunity analysis through planning and production to performance measurement.
As well as creating onsite, product and social content for our clients, you’ll occasionally craft case studies, award entries, reports, guides, news and more for the iCrossing brand.
As an expert communicator with a keen eye for trends, detail and the crux of a story, you’ll be able to simplify the complex and delight both clients and audiences.
This role is hybrid and requires 2 days per week in the office (London/Brighton).
iCrossing has a global presence, but this role is UK-based. You must have the Right to Work in the UK as unfortunately we are currently unable to sponsor those who require a VISA.
About our Business Solutions and Transformation Strategy team
We are a diverse and multi-talented team that works collaboratively across all our projects. Our clients trust us to be a key driver in how they develop themselves as a business which can range from defining an MVP of new idea in just a few hours to creating organisational change that lasts a lifetime.
Being T-Shaped is at the heart of what everyone does, having a core of expertise but most importantly understanding the wider disciplines of iCrossing. This ensures that regardless of seniority we can always have the right conversations at the right time and the confidence to always deliver the very best work.
We are better together. Each one of us has a role in making iCrossing an energizing and inspiring place to work.
What you’ll do
Content and experience strategy lead: On key accounts you’ll take responsibility for creating content and experience strategies and roadmaps through audits, actionable insights and the development of central strategic resources to solve client problems. You will attend regular meetings with clients and be the key point of contact for content planning, production and measurement questions.
Content and copy audits: You’ll audit onsite, product, social and paid media content to make actionable recommendations that improve the impact of client’s planning, production and publishing programmes.
Content recommendations: Through the filter of the brand’s goals and operational set up, you’ll translate search and social insights into content recommendations that act as robust wireframe briefs for writers.
Measurement: You’ll work with SEO, Paid Media & D&A to define reporting metrics and review and optimise the implementation of our content.
Case studies and thought-leadership: You’ll create case studies from Content success stories (for pitches, proposals and the iCrossing site) and contribute thought-leadership pieces to the iCrossing site.
You will be an ambassador of iCrossing and its values
You may be required to undertake such further duties as your skills, qualifications and experience allow and/or as may be assigned to you from time to time
Qualifications
We’re looking for someone who is/has:
able to multi-task across a range of projects, prioritising what is most important
curious about culture, consumer behaviour and digital marketing
a proactive learner
the ability to extract the right information from the right sources
an expert communicator and storyteller, both verbally and written, able to communicate complex ideas clearly
able to build collaborative partnerships with internal teams, clients, agency partners and key vendors
able to communicate effectively between a range of teams and stakeholders including content managers, copywriters, UX designers, product engineers etc.
able to translate data into insights, actions and clear narratives
a strong sense of responsibility, ownership and accountability
the ability to challenge in a constructive way, curiosity to find better ways
maturity, confidence and perspective to manage unexpected changes
strategic thinking and strategy development
Proud member of the Disability Confident employer scheme
Disability Confident
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to Disability Confident.