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Social Media & Marketing Executive
| Posting date: | 13 August 2024 |
|---|---|
| Salary: | £35,000 per year |
| Hours: | Full time |
| Closing date: | 10 September 2024 |
| Location: | L1 4JR |
| Company: | Lighthouse Hotel Management |
| Job type: | Permanent |
| Job reference: | ORG3179-JM1119024remSMME |
Summary
Lighthouse Hotel Management are now recruiting for the brand new and exciting role of Social Media & Marketing Executive. Reporting to the Commercial Director. Based remotely with easy access to national and international travel routes.
Job spec
Co-ordinate the implementation of advertising/ marketing/communication campaigns ie on social media, exhibitions and promotional events.
Conduct market research and analysis to evaluate trends, brand awareness and
competition ventures across hospitality
Conduct brand audits and marketing audits across the hotels and restaurants following direction from the Commercial Director
Help and get involved with the hotels and brands marketing strategies as and when required.
Write copy as and when needed for websites, promo material/eshots and social media posts
Design all collateral required. Work with branding team for L&L brands and create if logical
Work with team to create new promos for all outlets
Design all collateral required. Work with branding team for Luxury and Lifestyle brands and create if logical
Update independent websites with any promos and any other updates
Ensure imagery is up to date on all sites. Assist in photoshoots as and when required.
Ensure brand initiatives are embedded in socials and website
Create and implement with review L&L eshots once per month, with full review and reporting update in collaboration with revenue teams
Hold weekly marketing meetings with l&l teams and working with revenue to ensure all initiatives are analysed to ensure future strategies are successful
Hold monthly marketing meeting with teams to ensure review of previous month and create one month, 3 month and annual plan
Manage ppc for L&L brands
Attend quarterly sales & revenue meeting
Monitor progress of campaigns using various metrics following collaboration with the revenue team
Travel to sites across the UK and Europe when required s where needed
Collaborate with Commercial teams in preparing for meetings / reports as required.
Requirements and skills
Proven experience as marketing executive or similar role
Knowledge of the hospitality sector preferred
Proficient in Office, marketing, social media software and google analytics preferred
Familiarity with social media, digital and creative planning
Excellent communication and people skills
Strong organisational and time-management abilities
Creative
Be commercially aware
Who We are
Since its formation, Lighthouse Hotel Management has taken on the management of eight operating hotels and are managing the pre-opening phases of four new build hotels that are currently under construction. The pipeline for further hotels is strong, always on the look-out for more opportunities.
We’re passionate about hotels and great guest care. With our experience in pre-opening, operations, sales and finance we are well placed to deliver growth and maximise profitability for our Owners. People are truly our greatest asset and we always aim to deliver friendly and hospitable service to all our guests.
Whats in it for you
Competitive salary and opportunities for career growth within Lighthouse Hotel management family.
Enhanced benefits for all employees – including 24/7 access to an online GP
Extensive training and development programs to enhance your skills and knowledge.
Employee / Friend & Family discounts on hotel stays and dining across all our Brands..
Vibrant and inclusive work environment with a diverse team.
Employee recognition programs to celebrate your achievements.
Death in service benefit for contracted employees
Join our team and immerse yourself in a world of unparalleled hospitality and excitement. Be part of an extraordinary journey where you'll shape memories and create experiences that will last a lifetime. Apply now and become a key player in our magnificent hotel's success story!
The Lighthouse Hotel Management is an equal opportunity employer and encourages applications from candidates of all backgrounds.
Job spec
Co-ordinate the implementation of advertising/ marketing/communication campaigns ie on social media, exhibitions and promotional events.
Conduct market research and analysis to evaluate trends, brand awareness and
competition ventures across hospitality
Conduct brand audits and marketing audits across the hotels and restaurants following direction from the Commercial Director
Help and get involved with the hotels and brands marketing strategies as and when required.
Write copy as and when needed for websites, promo material/eshots and social media posts
Design all collateral required. Work with branding team for L&L brands and create if logical
Work with team to create new promos for all outlets
Design all collateral required. Work with branding team for Luxury and Lifestyle brands and create if logical
Update independent websites with any promos and any other updates
Ensure imagery is up to date on all sites. Assist in photoshoots as and when required.
Ensure brand initiatives are embedded in socials and website
Create and implement with review L&L eshots once per month, with full review and reporting update in collaboration with revenue teams
Hold weekly marketing meetings with l&l teams and working with revenue to ensure all initiatives are analysed to ensure future strategies are successful
Hold monthly marketing meeting with teams to ensure review of previous month and create one month, 3 month and annual plan
Manage ppc for L&L brands
Attend quarterly sales & revenue meeting
Monitor progress of campaigns using various metrics following collaboration with the revenue team
Travel to sites across the UK and Europe when required s where needed
Collaborate with Commercial teams in preparing for meetings / reports as required.
Requirements and skills
Proven experience as marketing executive or similar role
Knowledge of the hospitality sector preferred
Proficient in Office, marketing, social media software and google analytics preferred
Familiarity with social media, digital and creative planning
Excellent communication and people skills
Strong organisational and time-management abilities
Creative
Be commercially aware
Who We are
Since its formation, Lighthouse Hotel Management has taken on the management of eight operating hotels and are managing the pre-opening phases of four new build hotels that are currently under construction. The pipeline for further hotels is strong, always on the look-out for more opportunities.
We’re passionate about hotels and great guest care. With our experience in pre-opening, operations, sales and finance we are well placed to deliver growth and maximise profitability for our Owners. People are truly our greatest asset and we always aim to deliver friendly and hospitable service to all our guests.
Whats in it for you
Competitive salary and opportunities for career growth within Lighthouse Hotel management family.
Enhanced benefits for all employees – including 24/7 access to an online GP
Extensive training and development programs to enhance your skills and knowledge.
Employee / Friend & Family discounts on hotel stays and dining across all our Brands..
Vibrant and inclusive work environment with a diverse team.
Employee recognition programs to celebrate your achievements.
Death in service benefit for contracted employees
Join our team and immerse yourself in a world of unparalleled hospitality and excitement. Be part of an extraordinary journey where you'll shape memories and create experiences that will last a lifetime. Apply now and become a key player in our magnificent hotel's success story!
The Lighthouse Hotel Management is an equal opportunity employer and encourages applications from candidates of all backgrounds.