Marketing Manager
| Dyddiad hysbysebu: | 29 Mehefin 2024 |
|---|---|
| Cyflog: | £40,000.0 i £50,000.0 bob blwyddyn |
| Gwybodaeth ychwanegol am y cyflog: | £40000.00 - £50000.00 per annum |
| Oriau: | Llawn Amser |
| Dyddiad cau: | 12 Gorffennaf 2024 |
| Lleoliad: | Saint Austell, England, PL25 4BY |
| Cwmni: | St Austell Brewery Ltd |
| Math o swydd: | Parhaol |
| Cyfeirnod swydd: | 2219092 |
Crynodeb
St Austell Brewery prides itself on creating memorable experiences for pub guests. As leaders in the hospitality sector, we continuously strive to exceed guest expectations through exceptional service and innovative marketing strategies.
We are seeking a talented and driven Marketing Manager to lead the development of tactical marketing plans that support Operations. You’ll be passionate about pubs and hospitality, bring a natural energy and thrive in a multi-stakeholder environment where no two days will be the same. From helping our teams celebrate our own beer brands, supporting our third-party drinks’ partners to ‘own’ seasonal occasions, through to elevating our local food suppliers and ensuring our rooms are full, the marketing manager role is varied and dynamic.
Working closely with the head of pub marketing and guest experience,
this is a “hands-on” role. You will lead site-level local marketing and oversee
the creation of proactive tactical activities to generate reach and engagement
with our guests and communities.
You’ll thrive in the detail and the data, and blend creative flair with a numerical focus. You will work closely with our general managers to support the ambition of driving revenue, maximising spend per head and room occupancy.
This is an important role ensuring our marketing efforts align with our commitment to delivering outstanding service and creating unforgettable moments for our guests.
About you
- Ability to plan and deliver a robust, integrated and guest focused marketing strategy across all customer-facing channels. Positioning St Austell Brewery’s pub estate as all year-round destinations, that are fit for the future, and inclusive for all.
- Strong management skills, able to lead and inspire the assistant marketing manager - to create and implement plans that are creative, on brand and rooted in guest insight.
- A good comprehension of the UK pub and hospitality market. This includes understanding the unique needs and preferences of guests and the ability to customise in-site local marketing strategies accordingly.
- Work collaboratively with the digital marketing manager ensuring that there’s coordination between on and off line initiatives which are focussed on driving direct room and table bookings; generate engagement and create loyal brand advocates.
- Ability to collaborate and work cross-functionally with internal teams, to create cohesive and impactful marketing campaigns which make a difference to sales.
- A passion for staying informed regarding industry trends, guest preferences, and competitive activities to ensure our marketing efforts remain relevant and effective.
- You will thrive in utilising data insights and operational understanding to ensure that campaigns are strategically aligned and output orientated.
What we offer in return
- 25 days’ annual leave (plus 8 bank holidays)
- 30% discount on food & drink in our managed pubs & Visitors Centre
- 50% discount on accommodation within our managed pubs
- Fantastic training & career development opportunities
- Pension Scheme - upto 5% Employee and Employer
- Cycle to work scheme
- Company bonus scheme
- Westfield Health cash plan
- Westfield Rewards – Shopping rewards
Additional Info
St Austell Brewery is an Equal Opportunities employer, and we positively encourage applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We also welcome requests for flexible working.
Early applications are encouraged as we’ll review applications throughout the recruitment process and reserve the right to close the advert at any time.
Please note that we politely request no contact from recruitment agencies or media sales. Speculative CVs from recruitment agencies won’t be accepted, nor the fees associated with them.
For more information or for a detailed Job Description, please email recruitment@staustellbrewery.co.uk
Please note we are unable to offer Sponsorship for this role
Aelod balch o'r cynllun cyflogwyr Hyderus o ran Anabledd