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Product Marketing Manager 4 days remote
| Posting date: | 23 January 2025 |
|---|---|
| Salary: | £38,000 to £42,000 per year |
| Hours: | Full time |
| Closing date: | 22 February 2025 |
| Location: | Manchester, North West, m1 3hu |
| Company: | Connections Recruitment |
| Job type: | Permanent |
| Job reference: | 55566243 |
Summary
Are you an experienced Product Marketing Manager or a talented marketing professional ready to take the next step in your career?
We're looking for someone to help drive the success of innovative platforms and services, working with a leading organisation that values creativity and collaboration.
What You’ll Be Doing:
- Become a subject matter expert on the organisation’s products and services.
- Collaborate with senior leadership to create and deliver compelling marketing strategies that drive user engagement and brand awareness.
- Work with internal marketing teams and digital agencies on campaigns across paid media, SEO, email, and social media to enhance visibility and user adoption.
- Partner with the innovations team to highlight new platform features and improvements, keeping current users engaged and attracting new audiences.
- Ensure maximum visibility for key products at regional and national events by collaborating with the events team.
- Conduct competitor analysis and leverage research to improve the value proposition and stay ahead of market trends.
- Write and produce engaging content for email, social media, and website platforms.
- Use marketing automation tools to optimise user journeys, enhance conversion rates, and boost revenue.
- Work with designers to create compelling marketing materials and maintain website content to ensure messaging remains fresh and impactful.
- Monitor and evaluate the effectiveness of marketing initiatives, sharing insights and best practices with the team.
What We’re Looking For:
- Previous product marketing experience is a plus but not essential.
- A strong understanding of core marketing competencies and practices.
- Excellent communication and relationship-building skills.
- Experience across email, social media, and paid media campaigns.
- Confidence with marketing automation tools (desirable but not required).
- Self-motivated with the ability to prioritise tasks, meet deadlines, and deliver high-quality results.
- A team player who thrives in collaborative environments.
Why Join?
- Be part of an innovative organisation that values creativity and growth.
- Hybrid working with a fantastic Manchester base (4 days home based with flexiblity on start time)
- Opportunity to shape and lead the marketing strategies of exciting products and services.
We're looking for someone to help drive the success of innovative platforms and services, working with a leading organisation that values creativity and collaboration.
What You’ll Be Doing:
- Become a subject matter expert on the organisation’s products and services.
- Collaborate with senior leadership to create and deliver compelling marketing strategies that drive user engagement and brand awareness.
- Work with internal marketing teams and digital agencies on campaigns across paid media, SEO, email, and social media to enhance visibility and user adoption.
- Partner with the innovations team to highlight new platform features and improvements, keeping current users engaged and attracting new audiences.
- Ensure maximum visibility for key products at regional and national events by collaborating with the events team.
- Conduct competitor analysis and leverage research to improve the value proposition and stay ahead of market trends.
- Write and produce engaging content for email, social media, and website platforms.
- Use marketing automation tools to optimise user journeys, enhance conversion rates, and boost revenue.
- Work with designers to create compelling marketing materials and maintain website content to ensure messaging remains fresh and impactful.
- Monitor and evaluate the effectiveness of marketing initiatives, sharing insights and best practices with the team.
What We’re Looking For:
- Previous product marketing experience is a plus but not essential.
- A strong understanding of core marketing competencies and practices.
- Excellent communication and relationship-building skills.
- Experience across email, social media, and paid media campaigns.
- Confidence with marketing automation tools (desirable but not required).
- Self-motivated with the ability to prioritise tasks, meet deadlines, and deliver high-quality results.
- A team player who thrives in collaborative environments.
Why Join?
- Be part of an innovative organisation that values creativity and growth.
- Hybrid working with a fantastic Manchester base (4 days home based with flexiblity on start time)
- Opportunity to shape and lead the marketing strategies of exciting products and services.