Warning
This job advert has expired and applications have closed.
PR & MARKETING COORDINATOR
| Posting date: | 10 July 2024 |
|---|---|
| Salary: | £32,332 to £38,205 per year |
| Hours: | Full time |
| Closing date: | 09 August 2024 |
| Location: | OX1 3BN |
| Remote working: | Hybrid - work remotely up to 1 day per week |
| Company: | New College |
| Job type: | Permanent |
| Job reference: |
Summary
New College is looking for a talented story-teller who can plan and produce innovative and exciting media content in order to tell the diverse stories that are found in a dynamic environment.
Summary of responsibilities:
Marketing:
• To manage, coordinate, and create a narrative for all of the College’s social media channels.
• To suggest and deliver an array of external publications, printed materials, and digital / social media activity to accurately highlight the activity of the College’s students, staff, Chapel, choir, and alumni.
• To develop and manage email campaigns for the purposes of outreach and admissions.
• To ensure that all New College staff have access to, and an understanding of how to use, branded materials.
• To react and plan accordingly to the monthly social media analytics, and to undertake regular competitor analysis.
Website & Multimedia:
• To have up-to-date knowledge and expertise in photograph and video production and post-production.
• To use video and photograph post-production programmes e.g. Photoshop / Adobe / Mac
• Taking into account the above, to ensure New College becomes the most proactive College on YouTube by creating a suite of videos that creates a narrative which highlights the many aspects of College life.
• Ability to plan and deliver webinars for academic and non-academic purposes.
• To work with the IT Department to ensure that the College’s website is up-to-date and to implement any updates, as necessary.
• To ensure that the College’s website ensures maximum SEO and is in line with best practice on web accessibility.
PR:
• Plan and coordinate news releases that promote the work of the college and its staff, working with the University’s Press and Public Affairs Directorate Office when necessary.
• Build and maintain productive relationships with journalists and relevant publications, ensuring press enquiries are managed effectively.
• Support members of College who are often featured in the media, promoting topical opportunities internally and externally. To be the first point-of-contact and to liaise with departments within College for the promotion of any news-worthy stories relating to staff or the wider College.
• Appropriately handle and arrange all of the College’s media enquiries.
• Create a termly internal newsletter to highlight the major events and news stories that have taken place within College.
• Use of a multi-platform scheduling tool (Hootsuite) to schedule in news stories, in advance, as well as reacting to any immediate news demands.
• To create effective advertisements for the array of internal and external audiences.
In addition to their core duties, all members of the team are expected to assist with day-today office administration.
In pursuance of the role’s general communications function, the officer will be expected to work closely with the Warden, and the Warden’s Office, within a fixed cycle of weekly meetings.
Competencies, skills, and qualifications required:
Essential Desirable
• Graduate or equivalent
• A background in marketing and / or PR
• First-class writing skills with an exceptional ability to communicate in a succinct and clear way to a range of audiences.
• Excellent attention to detail and experience of proof-reading
• Excellent computer skills – MS Office, Adore / other design software, web content management systems and College and University databases; ability to learn new IT skills as required
• High level of understanding of and ability to use social networking sites and digital media as communication tools
• A high level of ability in the planning, production, and post-production of video and photography
• Experience of creating and editing website content
• Ability to say calm under pressure at all times
• Ability to work as part of a team but also someone who can work independently without direction
• High level of proactivity in order to create stories that reflect the life of the College
• Flexibility and the ability to prioritise tasks at peak periods
• Understanding and knowledge of GDPR and data protection legislation
• Commitment to equality and diversity • Understanding of the particular characteristics of working within a College environment.
• Experience of working within an educational establishment.
• Knowledge of the Higher Education system.
The successful candidate must be prepared to undergo a compulsory DBS check.
Benefits:
Hours of work:
33.75 per week, plus 1.25 hour unpaid lunchbreak. While the core work period is 9 am to 5.00 pm Monday to Friday, work in the evenings and occasionally at weekends may, on occasion, be required for which time-off in lieu or flexible hours will be granted.
Leave Entitlement:
30 days plus bank holidays. Bank holidays that fall within the full terms of the University of Oxford are normally worked, for which time off in lieu will be given. 5 days of the annual leave entitlement are to be taken during the College’s Christmas closed period.
Other benefits:
Pension - there is a salary-based occupational pension scheme applicable to this post;
lunch free of charge when served on days on which the post-holder is on duty;
bus season ticket loan;
access to bike scheme.
The closing date for applications is midday on Wednesday August 21st 2024. We intend to hold in-person interviews on Thursday September 12th 2024.
Summary of responsibilities:
Marketing:
• To manage, coordinate, and create a narrative for all of the College’s social media channels.
• To suggest and deliver an array of external publications, printed materials, and digital / social media activity to accurately highlight the activity of the College’s students, staff, Chapel, choir, and alumni.
• To develop and manage email campaigns for the purposes of outreach and admissions.
• To ensure that all New College staff have access to, and an understanding of how to use, branded materials.
• To react and plan accordingly to the monthly social media analytics, and to undertake regular competitor analysis.
Website & Multimedia:
• To have up-to-date knowledge and expertise in photograph and video production and post-production.
• To use video and photograph post-production programmes e.g. Photoshop / Adobe / Mac
• Taking into account the above, to ensure New College becomes the most proactive College on YouTube by creating a suite of videos that creates a narrative which highlights the many aspects of College life.
• Ability to plan and deliver webinars for academic and non-academic purposes.
• To work with the IT Department to ensure that the College’s website is up-to-date and to implement any updates, as necessary.
• To ensure that the College’s website ensures maximum SEO and is in line with best practice on web accessibility.
PR:
• Plan and coordinate news releases that promote the work of the college and its staff, working with the University’s Press and Public Affairs Directorate Office when necessary.
• Build and maintain productive relationships with journalists and relevant publications, ensuring press enquiries are managed effectively.
• Support members of College who are often featured in the media, promoting topical opportunities internally and externally. To be the first point-of-contact and to liaise with departments within College for the promotion of any news-worthy stories relating to staff or the wider College.
• Appropriately handle and arrange all of the College’s media enquiries.
• Create a termly internal newsletter to highlight the major events and news stories that have taken place within College.
• Use of a multi-platform scheduling tool (Hootsuite) to schedule in news stories, in advance, as well as reacting to any immediate news demands.
• To create effective advertisements for the array of internal and external audiences.
In addition to their core duties, all members of the team are expected to assist with day-today office administration.
In pursuance of the role’s general communications function, the officer will be expected to work closely with the Warden, and the Warden’s Office, within a fixed cycle of weekly meetings.
Competencies, skills, and qualifications required:
Essential Desirable
• Graduate or equivalent
• A background in marketing and / or PR
• First-class writing skills with an exceptional ability to communicate in a succinct and clear way to a range of audiences.
• Excellent attention to detail and experience of proof-reading
• Excellent computer skills – MS Office, Adore / other design software, web content management systems and College and University databases; ability to learn new IT skills as required
• High level of understanding of and ability to use social networking sites and digital media as communication tools
• A high level of ability in the planning, production, and post-production of video and photography
• Experience of creating and editing website content
• Ability to say calm under pressure at all times
• Ability to work as part of a team but also someone who can work independently without direction
• High level of proactivity in order to create stories that reflect the life of the College
• Flexibility and the ability to prioritise tasks at peak periods
• Understanding and knowledge of GDPR and data protection legislation
• Commitment to equality and diversity • Understanding of the particular characteristics of working within a College environment.
• Experience of working within an educational establishment.
• Knowledge of the Higher Education system.
The successful candidate must be prepared to undergo a compulsory DBS check.
Benefits:
Hours of work:
33.75 per week, plus 1.25 hour unpaid lunchbreak. While the core work period is 9 am to 5.00 pm Monday to Friday, work in the evenings and occasionally at weekends may, on occasion, be required for which time-off in lieu or flexible hours will be granted.
Leave Entitlement:
30 days plus bank holidays. Bank holidays that fall within the full terms of the University of Oxford are normally worked, for which time off in lieu will be given. 5 days of the annual leave entitlement are to be taken during the College’s Christmas closed period.
Other benefits:
Pension - there is a salary-based occupational pension scheme applicable to this post;
lunch free of charge when served on days on which the post-holder is on duty;
bus season ticket loan;
access to bike scheme.
The closing date for applications is midday on Wednesday August 21st 2024. We intend to hold in-person interviews on Thursday September 12th 2024.