Marketing Executive
| Posting date: | 26 April 2024 |
|---|---|
| Salary: | £22,308 to £25,000 per year |
| Additional salary information: | Plus access to our annual STIP scheme up to 10% of your salary |
| Hours: | Full time |
| Closing date: | 26 May 2024 |
| Location: | Bangor, Gwynedd |
| Remote working: | Hybrid - work remotely up to 2 days per week |
| Company: | Sykes Cottages LTD (Trading as Menai Holiday Cottages) |
| Job type: | Permanent |
| Job reference: |
Summary
About the Role
Are you a driven, collaborative Marketing Executive? Have a talent for understanding and marketing unique selling points? or eager to showcase your Marketing skills within a leading name in holiday industry...
Paying a salary of up to £25,000 per annum / Monday to Friday, 9am-5.30pm
Plus access to our annual STIP scheme up to 10% of your salary
️ 33 days annual leave including bank holidays
Plus an additional day off for your Birthday
Plus an additional two volunteering days per year
Enhanced maternity and paternity policy
Inclusive and supportive work environment
✨ Employee discounts and benefits with your wellbeing at the centre
Opportunities for career progression, personal development and opportunities to be recognised
Comprehensive training and development programs to set you up for success
Study support for additional qualifications, courses and accreditations
Numerous dedicated wellbeing initiatives and access to 24/7 mental health support
Our newest Marketing Executive will work across our two successful brands in Wales: Menai Holiday Cottages and Coast and Country Holidays.
You will work closely with the Regional Marketing Team, operational Brand Team, and wider head office Marketing Team to deliver relevant, on-brand marketing campaigns, with a focus on generating lead enquiries from new holiday home owners.
Joining our Regional Marketing team, you’ll have the opportunity to work on a varied range of projects across our all our brands, and the chance to influence and shape our future local marketing activity. This diverse role presents an exciting opportunity for candidates interested in working across a wide range of marketing channels, within one of the UK’s leading holiday cottage groups.
Please note: The post holder must be based in Parc Menai, Bangor. Hybrid working is available but will be required to travel to other brand offices when required.
Your Responsibilities
Joining a diverse, energetic Regional Marketing Team, your responsibility will be to:
Implement day-to-day online and offline marketing activity and campaigns within our regional brands, in line with business objectives and targets.
Deliver engaging campaigns through content marketing, copywriting, print, multi-media, digital, social media, direct marketing, promotional marketing, project and supplier management, and marketing planning.
Drive traffic to our brand websites, through holidaymaker and property owner blog content.
Build external links to our websites through outreach campaigns.
Organise, set up and attend a number of events and trade shows each year, representing each of our brands.
Work as part of the regional marketing team to generate new ideas for driving owner leads for each brand, to grow our portfolio or properties.
Ability to build and manage relationships with third parties (owners, land agents, estate agents and developers).
Support with design and content creation for marketing literature such as owner guides, brochures, mailers, offline advertising and events assets.
Performance reporting for all marketing campaigns, using internal reporting software, Google Analytics and other reporting tools.
Monitor and report on competitor activity.
Skills and Qualifications
We are looking for those who can share in our company goals, values and ethos, who can grow alongside us and whose skills can aid our ongoing success!
First and foremost we are interested in those who have the potential to hold these values, as for this position, we ask you to have the following key skills:
Experience of working as part of a marketing team.
Outstanding communication skills – both written and verbal
Strong problem-solving skills
Excellent negotiation skills with a commercial mindset
Able to build, manage and maintain strong relationships
IT literate and able to learn new skills
Ability to understand and Market the Unique Selling Point of individual Brands.
Ability to work on own initiative.
Full Driving Licence and access to a car.
Although standouts will also have:
Conflict resolution experience/training
Good location knowledge of Wales
Experience of using Google Analytics and other reporting software
If you are actively seeking your next career challenge, keen to join a diverse, exciting team, or want to grow your career within an industry leader, we welcome you to get in touch or apply!
Who we are
Sykes Holiday Cottages is a business with big dreams and bursting with ambition. We have pinned our sights on becoming the UK's number one holiday rental agency and will stop at nothing to reach our goal, combining over 30 years’ industry experience with our fierce company drive to become the best in the market for what we do. What started as a small, family-run company has now grown to be an 2000-strong workforce of ambitious, passionate professionals working under the Forge Holiday Group parent brand.
Sykes Holiday Cottages is extremely proud to be B Corp Certified, which means we are part of a global community of businesses leading a worldwide movement for an equitable, inclusive and regenerative economy.
Diversity and Inclusion:
Here at the Sykes Cottages Family, we encourage and welcome our people to bring their authentic and best selves to work every day. We know the power that comes from different ideas, backgrounds and perspectives. We recognise the role diversity plays in achieving our goals as a business. We actively welcome applications from as wide a range of backgrounds as possible. If you need any particular support or accommodations as part of your application process, please get in touch - our recruitment team are happy to help.
Hybrid Working:
We are proud to support hybrid-working across the business, with a mixture or remote and office working available. This will be discussed during your interview
Are you a driven, collaborative Marketing Executive? Have a talent for understanding and marketing unique selling points? or eager to showcase your Marketing skills within a leading name in holiday industry...
Paying a salary of up to £25,000 per annum / Monday to Friday, 9am-5.30pm
Plus access to our annual STIP scheme up to 10% of your salary
️ 33 days annual leave including bank holidays
Plus an additional day off for your Birthday
Plus an additional two volunteering days per year
Enhanced maternity and paternity policy
Inclusive and supportive work environment
✨ Employee discounts and benefits with your wellbeing at the centre
Opportunities for career progression, personal development and opportunities to be recognised
Comprehensive training and development programs to set you up for success
Study support for additional qualifications, courses and accreditations
Numerous dedicated wellbeing initiatives and access to 24/7 mental health support
Our newest Marketing Executive will work across our two successful brands in Wales: Menai Holiday Cottages and Coast and Country Holidays.
You will work closely with the Regional Marketing Team, operational Brand Team, and wider head office Marketing Team to deliver relevant, on-brand marketing campaigns, with a focus on generating lead enquiries from new holiday home owners.
Joining our Regional Marketing team, you’ll have the opportunity to work on a varied range of projects across our all our brands, and the chance to influence and shape our future local marketing activity. This diverse role presents an exciting opportunity for candidates interested in working across a wide range of marketing channels, within one of the UK’s leading holiday cottage groups.
Please note: The post holder must be based in Parc Menai, Bangor. Hybrid working is available but will be required to travel to other brand offices when required.
Your Responsibilities
Joining a diverse, energetic Regional Marketing Team, your responsibility will be to:
Implement day-to-day online and offline marketing activity and campaigns within our regional brands, in line with business objectives and targets.
Deliver engaging campaigns through content marketing, copywriting, print, multi-media, digital, social media, direct marketing, promotional marketing, project and supplier management, and marketing planning.
Drive traffic to our brand websites, through holidaymaker and property owner blog content.
Build external links to our websites through outreach campaigns.
Organise, set up and attend a number of events and trade shows each year, representing each of our brands.
Work as part of the regional marketing team to generate new ideas for driving owner leads for each brand, to grow our portfolio or properties.
Ability to build and manage relationships with third parties (owners, land agents, estate agents and developers).
Support with design and content creation for marketing literature such as owner guides, brochures, mailers, offline advertising and events assets.
Performance reporting for all marketing campaigns, using internal reporting software, Google Analytics and other reporting tools.
Monitor and report on competitor activity.
Skills and Qualifications
We are looking for those who can share in our company goals, values and ethos, who can grow alongside us and whose skills can aid our ongoing success!
First and foremost we are interested in those who have the potential to hold these values, as for this position, we ask you to have the following key skills:
Experience of working as part of a marketing team.
Outstanding communication skills – both written and verbal
Strong problem-solving skills
Excellent negotiation skills with a commercial mindset
Able to build, manage and maintain strong relationships
IT literate and able to learn new skills
Ability to understand and Market the Unique Selling Point of individual Brands.
Ability to work on own initiative.
Full Driving Licence and access to a car.
Although standouts will also have:
Conflict resolution experience/training
Good location knowledge of Wales
Experience of using Google Analytics and other reporting software
If you are actively seeking your next career challenge, keen to join a diverse, exciting team, or want to grow your career within an industry leader, we welcome you to get in touch or apply!
Who we are
Sykes Holiday Cottages is a business with big dreams and bursting with ambition. We have pinned our sights on becoming the UK's number one holiday rental agency and will stop at nothing to reach our goal, combining over 30 years’ industry experience with our fierce company drive to become the best in the market for what we do. What started as a small, family-run company has now grown to be an 2000-strong workforce of ambitious, passionate professionals working under the Forge Holiday Group parent brand.
Sykes Holiday Cottages is extremely proud to be B Corp Certified, which means we are part of a global community of businesses leading a worldwide movement for an equitable, inclusive and regenerative economy.
Diversity and Inclusion:
Here at the Sykes Cottages Family, we encourage and welcome our people to bring their authentic and best selves to work every day. We know the power that comes from different ideas, backgrounds and perspectives. We recognise the role diversity plays in achieving our goals as a business. We actively welcome applications from as wide a range of backgrounds as possible. If you need any particular support or accommodations as part of your application process, please get in touch - our recruitment team are happy to help.
Hybrid Working:
We are proud to support hybrid-working across the business, with a mixture or remote and office working available. This will be discussed during your interview