Individual Giving Manager
| Posting date: | 17 March 2026 |
|---|---|
| Salary: | £45,774 per year |
| Hours: | Full time |
| Closing date: | 12 April 2026 |
| Location: | N1 9LG |
| Remote working: | On-site only |
| Company: | Sense |
| Job type: | Permanent |
| Job reference: | 306917JCP |
Summary
About the Role
We are looking for an experienced Individual Giving Manager to lead the development and delivery of our supporter acquisition and retention strategies. This is a full time, permanent role working on a hybrid basis with 2 days per week in our London office.
This is a varied and hands-on role where you will lead multi-channel campaigns, driving supporter growth, income and lifetime value.
The Individual Giving & Legacies team is a key driver of voluntary income at Sense. We are an ambitious and growing team, focused on increasing supporter engagement and long-term income. You will play a key role in shaping our individual giving programme, testing new ideas, improving performance and ensuring our supporters feel inspired and connected to our work.
Key Responsibilities
Develop and deliver supporter acquisition and retention strategies, plans and budgets.
Lead multi-channel fundraising campaigns across direct mail, digital, DRTV, telemarketing and face-to-face.
Drive income growth and maximise value of supporters.
Develop engaging fundraising propositions and creative campaign content.
Lead ongoing testing, learning and innovation across products, audiences and channels.
Manage income and expenditure budgets, with responsibility for forecasting and reporting.
Build and manage relationships with external agencies and suppliers.
Collaborate across fundraising, marketing and the wider organisation to identify new opportunities.
Ensure all activity is compliant with fundraising regulations and data protection legislation.
About You
We’re looking for a confident and data-driven fundraiser with strong experience in individual giving and direct marketing. You’ll be both strategic and hands-on, comfortable managing campaigns end-to-end while continuously improving performance through insight and innovation.
You will bring:
Proven experience delivering successful individual giving or direct marketing campaigns.
Strong multi-channel experience (e.g. direct mail, digital, DRTV, telemarketing, face-to-face).
Experience managing budgets, forecasting and reporting on performance.
Strong analytical skills, including segmentation, targeting and campaign optimisation.
Experience managing agencies and external partners.
Excellent communication and stakeholder management skills.
Experience leading or mentoring team members.
Experience with prize-led fundraising would be beneficial but is not essential.
About Sense
We believe that every disabled person should have the opportunity to connect with others and be included in the world. We use our knowledge and expertise to deliver personalised, creative and flexible support at every stage of life. Sense is proud to be a disability confident leader.
Working at Sense can be incredibly rewarding; we offer the opportunity to work in a large, diverse and successful charity where people can develop their skills, knowledge and careers in a supportive and flexible environment. In addition, we have excellent training and development, the opportunity for you to join our Group Personal Pension scheme and a generous annual leave entitlement.
To apply
Please use the link below to complete your application. Managers will use your application to shortlist candidates for interview, in relation to the Personal Specification. Therefore, it is very important you complete this section thoroughly. We would recommend that you read the candidate guidelines, job description and person specification (found at the base of this advert) before applying.
Please note to avoid disappointment, we advise you to submit your application as soon as possible as we reserve the right to close posts at any time.
If you require any further assistance, please contact the Recruitment Team on 0121 393 4529 or recruitment@sense.org.uk
Sense is committed to safeguarding and promoting the welfare of vulnerable children and adults and expects all employees to share this commitment. Therefore, all offers of employment, where appropriate, are subject to a DBS check; level dependent on the nature of the role.
For this role we particularly welcome applications from candidates from underrepresented ethnic minority backgrounds and candidates with disabilities. Sense is committed to equality of opportunity, and to promoting and celebrating the diversity of staff, volunteers and the people we work with. Everyone's contribution is valued and we ensure they're given the opportunity to realise their potential. We welcome applications from talented people from all sections of the community who share our values and belief that no one, no matter how complex their disabilities, should be isolated, left out, or unable to fulfil their potential. For more information please visit: https://www.sense.org.uk/about-us/equality-and-diversity/
No agency submissions please: any submissions without prior authorisation from the Sense Recruitment Team will be treated as our own and as such no fee will be payable.
We are looking for an experienced Individual Giving Manager to lead the development and delivery of our supporter acquisition and retention strategies. This is a full time, permanent role working on a hybrid basis with 2 days per week in our London office.
This is a varied and hands-on role where you will lead multi-channel campaigns, driving supporter growth, income and lifetime value.
The Individual Giving & Legacies team is a key driver of voluntary income at Sense. We are an ambitious and growing team, focused on increasing supporter engagement and long-term income. You will play a key role in shaping our individual giving programme, testing new ideas, improving performance and ensuring our supporters feel inspired and connected to our work.
Key Responsibilities
Develop and deliver supporter acquisition and retention strategies, plans and budgets.
Lead multi-channel fundraising campaigns across direct mail, digital, DRTV, telemarketing and face-to-face.
Drive income growth and maximise value of supporters.
Develop engaging fundraising propositions and creative campaign content.
Lead ongoing testing, learning and innovation across products, audiences and channels.
Manage income and expenditure budgets, with responsibility for forecasting and reporting.
Build and manage relationships with external agencies and suppliers.
Collaborate across fundraising, marketing and the wider organisation to identify new opportunities.
Ensure all activity is compliant with fundraising regulations and data protection legislation.
About You
We’re looking for a confident and data-driven fundraiser with strong experience in individual giving and direct marketing. You’ll be both strategic and hands-on, comfortable managing campaigns end-to-end while continuously improving performance through insight and innovation.
You will bring:
Proven experience delivering successful individual giving or direct marketing campaigns.
Strong multi-channel experience (e.g. direct mail, digital, DRTV, telemarketing, face-to-face).
Experience managing budgets, forecasting and reporting on performance.
Strong analytical skills, including segmentation, targeting and campaign optimisation.
Experience managing agencies and external partners.
Excellent communication and stakeholder management skills.
Experience leading or mentoring team members.
Experience with prize-led fundraising would be beneficial but is not essential.
About Sense
We believe that every disabled person should have the opportunity to connect with others and be included in the world. We use our knowledge and expertise to deliver personalised, creative and flexible support at every stage of life. Sense is proud to be a disability confident leader.
Working at Sense can be incredibly rewarding; we offer the opportunity to work in a large, diverse and successful charity where people can develop their skills, knowledge and careers in a supportive and flexible environment. In addition, we have excellent training and development, the opportunity for you to join our Group Personal Pension scheme and a generous annual leave entitlement.
To apply
Please use the link below to complete your application. Managers will use your application to shortlist candidates for interview, in relation to the Personal Specification. Therefore, it is very important you complete this section thoroughly. We would recommend that you read the candidate guidelines, job description and person specification (found at the base of this advert) before applying.
Please note to avoid disappointment, we advise you to submit your application as soon as possible as we reserve the right to close posts at any time.
If you require any further assistance, please contact the Recruitment Team on 0121 393 4529 or recruitment@sense.org.uk
Sense is committed to safeguarding and promoting the welfare of vulnerable children and adults and expects all employees to share this commitment. Therefore, all offers of employment, where appropriate, are subject to a DBS check; level dependent on the nature of the role.
For this role we particularly welcome applications from candidates from underrepresented ethnic minority backgrounds and candidates with disabilities. Sense is committed to equality of opportunity, and to promoting and celebrating the diversity of staff, volunteers and the people we work with. Everyone's contribution is valued and we ensure they're given the opportunity to realise their potential. We welcome applications from talented people from all sections of the community who share our values and belief that no one, no matter how complex their disabilities, should be isolated, left out, or unable to fulfil their potential. For more information please visit: https://www.sense.org.uk/about-us/equality-and-diversity/
No agency submissions please: any submissions without prior authorisation from the Sense Recruitment Team will be treated as our own and as such no fee will be payable.
Proud member of the Disability Confident employer scheme
Disability Confident
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to Disability Confident.