Campaign Executive
| Posting date: | 09 January 2026 |
|---|---|
| Salary: | Not specified |
| Additional salary information: | £24500-25000 per annum |
| Hours: | Full time |
| Closing date: | 18 January 2026 |
| Location: | Leicester, LE3 1UQ |
| Company: | Serco Limited |
| Job type: | Permanent |
| Job reference: | 306910-43890796 |
Summary
Serco Limited
Campaign Executive (Leisure)Hybrid – Leicester (3 days per week in office)Full timeSalary
- £25,000 PAAre you a hands-on marketer who loves seeing campaigns come to life and make a real impact?We’re looking for a Campaign Executive to help deliver engaging, results-driven marketing campaigns across Serco’s leisure portfolio. Working closely with our National Marketing Manager, Digital Marketing Team and on-site operational teams, you’ll play a key role in driving awareness, engagement and commercial performance across our leisure facilities.This is an ideal role for someone who enjoys variety, thrives in a fast-paced environment and wants to build their marketing career within a supportive, collaborative team. What you’ll be doingYou’ll be responsible for implementing national and local marketing campaigns that support our commercial and brand strategy. This includes:
-
Delivering pre-defined, brand-led marketing campaigns across our leisure sites
-
Working alongside the Digital Marketing Team to implement and review digital and omni-channel activity
-
Supporting operational teams by rolling out promotions that drive enquiries, leads and member engagement
-
Creating and coordinating engaging, on-brand content for campaigns and initiatives
-
Acting as a brand ambassador, ensuring marketing collateral is correctly displayed at site level
-
Managing and updating marketing toolkits and campaign materials
-
Monitoring campaign performance and supporting post-campaign reviews
-
Ensuring all activity is compliant and approved before launch
-
Participating in an emergency marketing cover rota (approximately once every 2-3 months), providing on-call weekend support for emergency situations only. Time off in lieu will be provided.
What you’ll bring
-
Experience in a marketing, communications or PR role
-
Background in B2C environments such as leisure, retail or hospitality (desirable)
-
Understanding of POS, digital and omni-channel marketing
-
Strong organisational skills with the ability to manage multiple campaigns and deadlines
-
Confidence working with stakeholders and taking direction to deliver agreed activity
-
Excellent written and verbal communication skills, with great attention to detail
-
Comfortable working to budgets and performance measures
-
Strong IT skills, particularly Microsoft Office (Excel and PowerPoint)
-
A full UK driving licence and access to a car (essential due to travel between sites)
-
Interest in the sport and leisure industry – Strong desirable
Why join Serco Leisure?At Serco, we deliver services that make a positive difference to communities. Our leisure facilities help people live healthier, more active lives – and our marketing team plays a vital role in connecting customers to those services.You’ll be part of a collaborative, creative team where ideas are encouraged, development is supported, and no two days are the same. We value enthusiasm, teamwork and fresh thinking – and we’ll give you the space to grow your skills and make your mark. What we offer
-
25 days annual leave plus bank holiday and personal leave for birthdays.
-
Up to 6% contributory pension scheme
-
A Serco benefits portal offering a wide range of discounts for major high street brands in Retail, Leisure & Hospitality.
-
A range of benefits to support the health and wellbeing of you and your family such as Employee Assistance Programme, Wisdom App, Virtual GP and more.
-
A wealth of career development training to suit your future aspirations. These range from role specific training, leadership coaching, formal study and much more to support you to build your career with Serco.
-
A safe and supportive culture.
-
A company passionate about diversity and inclusion.
Campaign Executive (Leisure)Hybrid – Leicester (3 days per week in office)Full timeSalary
- £25,000 PAAre you a hands-on marketer who loves seeing campaigns come to life and make a real impact?We’re looking for a Campaign Executive to help deliver engaging, results-driven marketing campaigns across Serco’s leisure portfolio. Working closely with our National Marketing Manager, Digital Marketing Team and on-site operational teams, you’ll play a key role in driving awareness, engagement and commercial performance across our leisure facilities.This is an ideal role for someone who enjoys variety, thrives in a fast-paced environment and wants to build their marketing career within a supportive, collaborative team. What you’ll be doingYou’ll be responsible for implementing national and local marketing campaigns that support our commercial and brand strategy. This includes:
-
Delivering pre-defined, brand-led marketing campaigns across our leisure sites
-
Working alongside the Digital Marketing Team to implement and review digital and omni-channel activity
-
Supporting operational teams by rolling out promotions that drive enquiries, leads and member engagement
-
Creating and coordinating engaging, on-brand content for campaigns and initiatives
-
Acting as a brand ambassador, ensuring marketing collateral is correctly displayed at site level
-
Managing and updating marketing toolkits and campaign materials
-
Monitoring campaign performance and supporting post-campaign reviews
-
Ensuring all activity is compliant and approved before launch
-
Participating in an emergency marketing cover rota (approximately once every 2-3 months), providing on-call weekend support for emergency situations only. Time off in lieu will be provided.
What you’ll bring
-
Experience in a marketing, communications or PR role
-
Background in B2C environments such as leisure, retail or hospitality (desirable)
-
Understanding of POS, digital and omni-channel marketing
-
Strong organisational skills with the ability to manage multiple campaigns and deadlines
-
Confidence working with stakeholders and taking direction to deliver agreed activity
-
Excellent written and verbal communication skills, with great attention to detail
-
Comfortable working to budgets and performance measures
-
Strong IT skills, particularly Microsoft Office (Excel and PowerPoint)
-
A full UK driving licence and access to a car (essential due to travel between sites)
-
Interest in the sport and leisure industry – Strong desirable
Why join Serco Leisure?At Serco, we deliver services that make a positive difference to communities. Our leisure facilities help people live healthier, more active lives – and our marketing team plays a vital role in connecting customers to those services.You’ll be part of a collaborative, creative team where ideas are encouraged, development is supported, and no two days are the same. We value enthusiasm, teamwork and fresh thinking – and we’ll give you the space to grow your skills and make your mark. What we offer
-
25 days annual leave plus bank holiday and personal leave for birthdays.
-
Up to 6% contributory pension scheme
-
A Serco benefits portal offering a wide range of discounts for major high street brands in Retail, Leisure & Hospitality.
-
A range of benefits to support the health and wellbeing of you and your family such as Employee Assistance Programme, Wisdom App, Virtual GP and more.
-
A wealth of career development training to suit your future aspirations. These range from role specific training, leadership coaching, formal study and much more to support you to build your career with Serco.
-
A safe and supportive culture.
-
A company passionate about diversity and inclusion.
Proud member of the Disability Confident employer scheme
Disability Confident
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to Disability Confident.