Marketing Apprentice, Apollo Scaffold Services, Carlton, Barnsley, S71 3HX
| Posting date: | 11 November 2025 |
|---|---|
| Salary: | £7.55 per hour |
| Hours: | Full time |
| Closing date: | 25 November 2025 |
| Location: | Barnsley, South Yorkshire |
| Remote working: | On-site only |
| Company: | Barnsley College |
| Job type: | Apprenticeship |
| Job reference: | APOLLO |
Summary
We are seeking a highly skilled and results-driven Multi-Channel Marketing Specialist to develop, execute, and optimize marketing campaigns across multiple channels. This role will focus on promoting our welding and fabrication services, as well as our tube laser cutting machine. The ideal candidate will have experience in B2B marketing, and lead generation.
Key Responsibilities:
• Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales across digital, print, and event channels.
• Manage and optimize multi-channel campaigns including:
o Digital Marketing: SEO, PPC, email marketing, LinkedIn, social media, content marketing.
o Traditional Marketing: Print advertising, trade shows, brochures, direct mail campaigns.
• Create compelling marketing content showcasing welding, fabrication, and tube laser cutting capabilities, including case studies, videos, and blog posts.
• Generate and nurture leads through targeted campaigns and monitor conversion performance.
• Collaborate with sales teams to align marketing strategies with business development goals and support pipeline growth.
• Track and analyse campaign performance using marketing analytics tools, adjusting strategies based on results.
• Manage the company’s online presence, including website content, social media channels, and product listings.
• Monitor industry trends, competitor activities, and customer needs to inform marketing strategy.
• Develop customer testimonials, case studies, and success stories to build credibility and trust.
Future Prospects:
Career Progression
Short-term (1–3 years):
o Develop deep expertise in industrial B2B marketing and multi-channel campaign management.
o Opportunities to specialize in digital marketing, content marketing, or product marketing for industrial equipment.
Mid-term (3–7 years):
o Move into senior marketing roles such as Marketing Manager, Digital Marketing Manager, or Product Marketing Manager.
o Potential to lead cross-functional teams and oversee the full marketing strategy for multiple products or divisions.
Qualifications: GCSE maths and English at Grade 4 or above – Desirable
Desired skills:
Multi-Channel Campaign Management: Ability to plan, execute, and optimize marketing campaigns across digital, social, email, and events.
Content Marketing: Creating compelling technical content (case studies, blogs, videos, datasheets) tailored to B2B audiences.
Email Marketing & Automation: Proficiency with tools like Mailchimp, HubSpot, or Marketo to nurture leads.
Search Engine Marketing: SEO and paid search (Google Ads) to drive inbound traffic and leads.
Social Media Marketing: Especially LinkedIn and industry-focused platforms for B2B engagement.
Event Marketing: Trade shows, webinars, and industry conferences. Ability to plan logistics, create collateral, and track ROI.
Brand Management: Consistent messaging and visual identity across all channels.
Personal qualities:
• Strategic Thinker
• Creative & Innovative
• Excellent Communicator
• Results-Oriented
• Organized & Self-Motivated
Working week: Monday – Friday 8:00am – 17:00 (1 hour break)
Delivery to be completed on site and off the job training either at Barnsley College or your place of work. Student to complete a Multi-Channel Marketer Level 3 Apprenticeship.
Key Responsibilities:
• Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales across digital, print, and event channels.
• Manage and optimize multi-channel campaigns including:
o Digital Marketing: SEO, PPC, email marketing, LinkedIn, social media, content marketing.
o Traditional Marketing: Print advertising, trade shows, brochures, direct mail campaigns.
• Create compelling marketing content showcasing welding, fabrication, and tube laser cutting capabilities, including case studies, videos, and blog posts.
• Generate and nurture leads through targeted campaigns and monitor conversion performance.
• Collaborate with sales teams to align marketing strategies with business development goals and support pipeline growth.
• Track and analyse campaign performance using marketing analytics tools, adjusting strategies based on results.
• Manage the company’s online presence, including website content, social media channels, and product listings.
• Monitor industry trends, competitor activities, and customer needs to inform marketing strategy.
• Develop customer testimonials, case studies, and success stories to build credibility and trust.
Future Prospects:
Career Progression
Short-term (1–3 years):
o Develop deep expertise in industrial B2B marketing and multi-channel campaign management.
o Opportunities to specialize in digital marketing, content marketing, or product marketing for industrial equipment.
Mid-term (3–7 years):
o Move into senior marketing roles such as Marketing Manager, Digital Marketing Manager, or Product Marketing Manager.
o Potential to lead cross-functional teams and oversee the full marketing strategy for multiple products or divisions.
Qualifications: GCSE maths and English at Grade 4 or above – Desirable
Desired skills:
Multi-Channel Campaign Management: Ability to plan, execute, and optimize marketing campaigns across digital, social, email, and events.
Content Marketing: Creating compelling technical content (case studies, blogs, videos, datasheets) tailored to B2B audiences.
Email Marketing & Automation: Proficiency with tools like Mailchimp, HubSpot, or Marketo to nurture leads.
Search Engine Marketing: SEO and paid search (Google Ads) to drive inbound traffic and leads.
Social Media Marketing: Especially LinkedIn and industry-focused platforms for B2B engagement.
Event Marketing: Trade shows, webinars, and industry conferences. Ability to plan logistics, create collateral, and track ROI.
Brand Management: Consistent messaging and visual identity across all channels.
Personal qualities:
• Strategic Thinker
• Creative & Innovative
• Excellent Communicator
• Results-Oriented
• Organized & Self-Motivated
Working week: Monday – Friday 8:00am – 17:00 (1 hour break)
Delivery to be completed on site and off the job training either at Barnsley College or your place of work. Student to complete a Multi-Channel Marketer Level 3 Apprenticeship.