Group Brand and Marketing Executive
| Posting date: | 05 September 2025 |
|---|---|
| Salary: | Not specified |
| Additional salary information: | £27,000 per annum |
| Hours: | Full time |
| Closing date: | 05 October 2025 |
| Location: | M60 9EA |
| Company: | Mollie's Motels LTD |
| Job type: | Permanent |
| Job reference: | 436df1826e05466bb28d |
Summary
WE ARE MOLLIE'S
Innovatively designed by Soho House, Mollie’s is a growing family of twenty-first century motel-diners with big ambitions for expansion. In spirit, Mollie’s was born in America – an offspring of the classic roadside motel and drive-in diner, a welcome stopover on a route to somewhere. We’ve borrowed the inviting red neon signs and the easy-going vibe, the burgers, the shakes, the bottomless coffee, a dash of nostalgia, but there’s nothing old-school about Mollie’s. Expect innovative digital check-in, EV chargers, designer rooms with a fresh Soho House look and affordable prices. Mollie’s has already been named as the ‘Best Budget Hotel’ in the Sunday Times Best Places to Stay, Best Innovator in the GQ Food & Drink Awards, and was awarded the Catey Award for Best Use of Technology.
Following the success of its first site, a motel, diner & drive-thru in Oxfordshire, it launched its second motel & diner in Bristol in 2021. A third site in Manchester is currently underway and a further ten locations are already earmarked as part of the immediate expansion plan to forge a new ‘budget-luxe’ sector in the travel and leisure industry.
Mollie’s is now seeking a Group Brand and Marketing Executive looking to build a successful career with an inventive, high growth brand at the forefront of the hospitality sector.
OUR PEOPLE
The Mollies’ team are warm, welcoming and customer focused, passionate about exceeding expectations and maintaining the highest standards of service we hold ourselves to. They are proud to work at Mollie’s and love to work collaboratively as a team to enhance the guest experience at every opportunity.
We are looking for candidates who are driven and have an eagerness to learn and build an exciting career with a fast growing, leading hospitality business.
You will be supported by state-of-the-art technology instead of legacy systems so we can create a seamless and logical way of doing things from the get-go. We want you to exceed your expectations. We will nurture your talent, encourage new skills and give you the tools to manage your future.
Mollie’s is proud to be an equal opportunity workplace that seeks to recruit, develop and retain the most talented people from a variety of backgrounds, perspectives, and skills. We therefore encourage applications from all genders, races, religions, ages and sexual orientations, as well as parents, veterans, people living with disabilities, and any other groups that could bring diverse perspectives to Mollie’s.
POSITION OVERVIEW
To lead the day to brand execution across all guest-facing and internal touchpoints, ensuring creative consistency, brand integrity, and strategic alignment. The Group Brand Executive curates and creates brand and social content for use by the business and external partners (including digital agencies), and acts as the brand guardian across departments including digital, revenue, commercial, and operations.
KEY RESPONSIBILTIES
Brand Ownership & Guardianship:
- Act as the central guardian of the brand’s visual identity, tone of voice, and messaging.
- Maintain guidelines, ensuring all internal and external communications reflect the brand standard.
- Own creative briefing processes and work closely with designers, agencies, and internal teams to deliver high-impact, brand-aligned materials.
Content Creation for Digital & Social Use:
- Develop high-quality content (imagery, video briefs, short-form copy, storytelling assets) for use in digital and social channels.
- Work closely with the external digital agency to supply brand-aligned assets that meet the approved social and digital content strategy.
- Curate UGC, on-site photography, behind-the-scenes moments, and campaign visuals to enrich brand storytelling.
- Maintain a central, organised asset library for use across all content streams.
Document & Asset Curation:
- Design and manage branded documents and templates (e.g. pitch decks, menus, brochures, signage, onboarding collateral).
- Ensure all internal documents and guest-facing materials align with brand standards in tone, design, and message.
- Support teams with guidance and templates that enable consistent, high-quality self-serve outputs.
Brand Liaison Across Functions:
- Serve as the key brand representative to internal teams (commercial, revenue, F&B, digital, and operations).
- Ensure all campaigns, product launches, partnerships, and promotions are visually and verbally on-brand.
- Work in partnership with digital and CRM teams to feed brand-aligned content into campaigns and guest comms.
- Review and refine outputs from cross-functional teams to ensure brand consistency across all touchpoints.
Brand Campaigns, Projects & Activations:
- Support planning and execution of seasonal campaigns, experiential events, pop-ups, or branded partnerships.
- Lead on visual and creative storytelling within new openings and key brand milestones.
- Conduct regular brand audits across physical and digital channels and recommend improvements.
- Help bring the brand to life through immersive guest experiences on-site, including signage, playlists, sensory design, and service language.
BENEFITS
- Salary £27,000 per annum
- Mollie’s Career Pathway programme including Paid qualifications
- Enhanced Company Maternity, Paternity and Adoption leave
- Company sick pay
- Hospitality Rewards (Discounts Platform)
- Celebration Day- additional day of leave after three years of service
- Complimentary meal every shift
- Unlimited free tea, coffee, and soft drinks every shift
- Discounted food and accommodation
- 24-hour access to our wellness programme
- Discounts on GHD and Cowshed products
- Length of Service Rewards
- Monthly awards scheme
- Up to £500 refer a friend scheme
- Birthday Reward
Proud member of the Disability Confident employer scheme