Planning and Campaign Manager
| Posting date: | 19 August 2025 |
|---|---|
| Hours: | Full time |
| Closing date: | 18 September 2025 |
| Location: | Bedford, MK42 9AB |
| Company: | Reed Talent Solutions |
| Job type: | Permanent |
| Job reference: | MaPS00954-340914 |
Summary
Planning and Campaign Manager
c.£60,000 per annum
Fixed Term Contract (20 months)
Bedford
Hybrid Working
Join us at the Money and Pensions Service as a Planning and Campaign Manager, where you'll play a pivotal role in launching and promoting the MoneyHelper Pensions Dashboard – a groundbreaking service set to transform how people view and manage their pensions. This exciting opportunity allows you to make a meaningful impact by integrating innovative marketing strategies and enhancing communication across multiple channels. You'll be part of a dynamic team committed to improving financial wellbeing across the UK.
Role Overview
The Planning and Campaign Manager will report directly to Interim Brand and Campaigns Marketing Lead. In this role, you will be responsible for:
Key Responsibilities:
- Plan Integration: Lead the creation of an integrated Route to Market channel plan by collaborating with internal channel owners to refine and connect individual plans into a cohesive strategy.
- Project Management: Manage the Route to Market project plan using Microsoft Project, coordinate with Project Managers and Programme Directors to track progress, establish milestones, and identify risks and dependencies.
- Strategic Communications: Develop a phased, insight-led communications strategy in collaboration with the communications team to ensure a successful Beta launch and post-launch scale-up.
- Stakeholder Engagement: Create and manage an internal stakeholder engagement plan, ensuring effective communication across product owners, programme leads, analysts, and delivery teams.
- Reporting and Evaluation: Develop an evaluation framework for the integrated campaign, manage campaign reporting, and align performance metrics across various channels.
- Content and Messaging Coordination: Lead the development of core messaging frameworks and user propositions for use across all communication channels.
- Campaign Management: Plan and optimise paid campaigns, including channel coordination, asset production, and agency management.
- Cross-Team Collaboration: Work collaboratively with various teams to ensure alignment with broader ecosystem communications.
You will need to demonstrate the following skills and experience.
To excel in this role, you will need to demonstrate:
- High level of experience in a marketing planning role within complex, multi-channel environments.
- Proven ability to coordinate and integrate 'route to market' plans across multiple disciplines including digital, editorial, PR, partnerships, and paid media.
- Strong project planning skills with experience in managing risks and providing updates to leadership.
- Experience in managing B2C and B2BC campaigns, utilizing both high and low-cost channels to amplify activity.
- Excellent stakeholder engagement and communication skills.
- Proficiency in Microsoft Project or similar project management software.
- Interest and/or knowledge in financial wellbeing, preferably within the pensions, savings, or financial sectors.
Desirable
- Experience in consumer service or government communications.
- Familiarity with beta service launches or product/service readiness planning.
- Experience in writing business cases and procuring marketing/communications services.
- Knowledge of website and digital journey development.
- Understanding of Agile and Continuous Improvement methodologies.
About Us
The Money and Pensions Service (MaPS) is based in Bedford, in a recently renovated modern office. This is a wonderful opportunity for you to become an integral part of a dynamic organisation, working to help people across the UK.
At the heart of the Money and Pensions Service are our values – caring, connecting, and transforming, which are the foundation of our success. They permeate every area of our work and define all our business relationships and the way we work with each other. We’re not only looking for the best people to come and work for us, but we need people who align themselves with our values:
- Caring
We care about our colleagues and the people whose lives we are here to transform. - Connecting
We will transform lives through our ability to make positive connections. - Transforming
We are committed to transforming lives and making a positive societal impact.
Our Inclusive Working Environment
By fostering our values, we are immensely proud of the inclusive working environment that we have created. The diversity of our people is a strength that we embrace and wish to build upon, so we are committed to attracting people of all backgrounds. We work hard to ensure that we have a progressive approach to inclusion, equity, and belonging. We really do want our colleagues to “bring their whole selves to work.”
Our colleague and ally networks encompass LGBTQ+, neurodiversity, women’s health, men’s health, ethnicity, and diversity.
What We Offer
- Generous Annual Leave – 30 days plus Bank Holidays
- Pension scheme – contributions matched 2 to 1 (up to 10% of your salary)
- Interest-free loan for season tickets for buses and trains
- Cycle to work Scheme
- Subsidised eye tests & flu jabs
- Life assurance scheme
- Give as you earn scheme
- Employee assistance programme (EAP)
- PAM Assist and PAM Life scheme (Wellbeing)
- Enhanced family and sick pay
- Paid volunteering (2 days a year)
- Recognition Scheme
- Discounts portal to numerous retailers
Flexible Working
At MaPS, we take pride in our flexible approach to work. As standard, we work on a hybrid basis with a minimum of 2 days in the office per week. Hybrid working is a voluntary, non-contractual arrangement and our headquarters in Bedford will be your contractual place of work. The number of days that anyone will be able to work at home will be determined primarily by business needs, but personal and other relevant circumstances will also be considered. If you are successful, any opportunities for hybrid working, including whether a hybrid working arrangement is suitable for you, will be discussed with you prior to you taking up your post.
Career Development
In MaPS, we take career development seriously. We actively encourage and support applications from our existing MaPS colleagues. However, we do follow the Civil Service Commissioner recruitment principles, which means that you will be required to participate in a full, open, and fair process.
Reserve List
If you are successful at interview, we operate a reserve list where your details will be held for up to 6 months. Should a vacancy come available in that time with the same essential criteria, reserve list candidates will be offered that position with no further assessment required.
Application Process
The law requires that selection for appointment to the Civil Service is on merit on the basis of fair and open competition as outlined in the Civil Service Commission’s Recruitment Principles. If you feel your application has not been treated in accordance with the Recruitment Principles, and you wish to make a complaint, in the first instance, you should contact the Money and Pensions Service via email: recruitment@maps.org.uk. If you are not satisfied with the response you receive from the Department, you can contact the Civil Service Commission: Visit the Civil Service Commission website.
Step 1: Submit Your Application
Open: 18th August | Deadline: 1st September
To apply, please submit the following two documents:
- Your most up-to-date CV
Important: This document is required to progress to the next stage. Incomplete applications will not be considered.
Step 2: Telephone Interview
Between 19th August – 03rd September
If your application is shortlisted, you will be invited to a telephone interview with one of our recruiters. This is an opportunity to:
- Discuss your experience in more detail
- Learn more about the role and our organisation
- Ask any questions you may have
Step 3: Final Stage Interview
Week Commencing: 15th September 2025
Successful candidates from the telephone interview will be invited to a remote final interview via Microsoft Teams. This stage will include:
- You will receive a role-specific task 30 minutes before your interview, which you’ll need to complete as part of the process
- A series of competency-based interview questions
Job Reference: MaPS00954
Close Date: 01/09/2025
Application Process
The law requires that selection for appointment to the Civil Service is on merit on the basis of fair and open competition as outlined in the Civil Service Commission’s Recruitment Principles. If you feel your application has not been treated in accordance with the Recruitment Principles, and you wish to make a complaint, in the first instance, you should contact the Money and Pensions Service via email: recruitment@maps.org.uk. If you are not satisfied with the response you receive from the Department, you can contact the Civil Service Commission: Visit the Civil Service Commission website.
Step 1: Submit Your Application
Open: 18th August | Deadline: 1st September
To apply, please submit the following two documents:
- Your most up-to-date CV
Important: This document is required to progress to the next stage. Incomplete applications will not be considered.
Step 2: Telephone Interview
Between 19th August – 03rd September
If your application is shortlisted, you will be invited to a telephone interview with one of our recruiters. This is an opportunity to:
- Discuss your experience in more detail
- Learn more about the role and our organisation
- Ask any questions you may have
Step 3: Final Stage Interview
Week Commencing: 15th September 2025
Successful candidates from the telephone interview will be invited to a remote final interview via Microsoft Teams. This stage will include:
- You will receive a role-specific task 30 minutes before your interview, which you’ll need to complete as part of the process
- A series of competency-based interview questions
Job Reference: MaPS00954
Close Date: 01/09/2025
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