Digital Marketing Manager
| Posting date: | 21 July 2025 |
|---|---|
| Salary: | £41,671 to £48,149 per year |
| Hours: | Full time |
| Closing date: | 10 August 2025 |
| Location: | Bolton, Greater Manchester |
| Remote working: | Hybrid - work remotely up to 1 day per week |
| Company: | University of Bolton |
| Job type: | Permanent |
| Job reference: | MRA-088-P |
Summary
Showcase your talents as part of our vibrant Greater Manchester campus community. At the University of Greater Manchester, we’re committed to delivering a rewarding experience for all our students, characterised by greater prospects, greater connections and greater support.
We’re a Guardian Top 35 ranked University, driven, in the main, by our consistently high student satisfaction ratings and our new approach to teaching, known as the ‘Greater Manchester Way’ will deliver distinctive teaching in an inclusive and supportive environment.
As Digital Marketing & CRM Manager, you’ll be responsible for delivering multi-channel digital marketing campaigns and CRM communications that support student recruitment, engagement and conversion. You’ll manage the University's CRM platform from a marketing perspective, designing automated communication journeys, targeted campaigns and integrated digital content.
We’re looking for someone with a deep understanding of CRM strategy and marketing automation, combined with hands-on experience running digital campaigns across web, email, and social channels. You’ll have experience working with data and analytics to refine communications and demonstrate impact, and you'll collaborate across departments to ensure the right messages reach the right audiences at the right time.
If this sounds like you then we’d love to hear from you.
We’re a Guardian Top 35 ranked University, driven, in the main, by our consistently high student satisfaction ratings and our new approach to teaching, known as the ‘Greater Manchester Way’ will deliver distinctive teaching in an inclusive and supportive environment.
As Digital Marketing & CRM Manager, you’ll be responsible for delivering multi-channel digital marketing campaigns and CRM communications that support student recruitment, engagement and conversion. You’ll manage the University's CRM platform from a marketing perspective, designing automated communication journeys, targeted campaigns and integrated digital content.
We’re looking for someone with a deep understanding of CRM strategy and marketing automation, combined with hands-on experience running digital campaigns across web, email, and social channels. You’ll have experience working with data and analytics to refine communications and demonstrate impact, and you'll collaborate across departments to ensure the right messages reach the right audiences at the right time.
If this sounds like you then we’d love to hear from you.