Senior Individual Giving Manager
Posting date: | 09 July 2025 |
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Salary: | £26,761 to £30,094 per year |
Additional salary information: | Dependant on experience |
Hours: | Full time |
Closing date: | 08 August 2025 |
Location: | DA11 7HQ |
Remote working: | Hybrid - work remotely up to 2 days per week |
Company: | ellenor |
Job type: | Permanent |
Job reference: | 280708 |
Summary
The postholder will build strong relationships within the community we serve, be a collaborative team player, and contribute to growing and developing ellenor’s diverse Individual Giving programme.
Working closely with the Individual Giving Manager, the Senior Individual Giving Officer will lead several key fundraising activities. While the Individual Giving Manager holds overall budget responsibility, the postholder will work towards income targets and lead on cash appeals, raffles, and the in-memoriam appeal. They will also support the acquisition and retention of our valued lottery players and regular donors, ensuring fundraising asks and supporter journeys are well-timed and tailored to different audiences.
ellenor is a hospice charity in Gravesend providing palliative and end-of-life care within the local community. At ellenor, we value inclusivity and focus on providing high-quality services with compassion and care.
We offer professional development opportunities and a comprehensive benefits package, including a pension scheme (with the option for NHS Pension Scheme members to transfer their pension), an employee assistance program, discount schemes, a generous annual leave allowance, and much more.
Key Responsibilities of the role include:
• Lead donor recruitment and development campaigns across print and digital, aligned with strategy, budget, and deadlines.
• Assist the Individual Giving Manager in planning and delivering the annual programme, including project management and recommendations.
• Coordinate daily with internal teams and external suppliers, from brief to final delivery.
• Monitor and report on campaign KPIs to guide planning and improve results.
• Support budgeting and reforecasting for the Individual Giving programme.
• Manage existing initiatives (e.g., appeals, in-memory) to maximise donor income.
• Deliver stewardship activities through mailings and digital engagement.
• Plan and run integrated direct marketing campaigns.
• Set and track KPIs, using data to optimise performance.
• Support donor phone campaigns (retention, upgrades, reactivation).
• Prepare data briefs for segmentation and collaboration.
• Lead key campaigns like the annual “Lights of Love.”
• Develop campaign project plans with milestones and resource needs.
• Communicate with supporters via email and phone professionally and empathetically.
• Line manage the Individual Giving Officer, providing direction, objectives, and regular reviews.
Essential requirements of the role include:
- Educated to GCSE level or equivalent qualification, including Maths and English at Grade C or above.
- Demonstrable experience in an Individual Giving or fundraising role.
- Proven experience in producing data-driven reports and insights for internal stakeholders.
- Experience in line management and leadership responsibilities.
- Proven experience in successful donor acquisition and direct marketing.
- Experience in devising and implementing campaigns, direct marketing copy and producing high-quality, successful marketing materials.
- Experience managing and maintaining accurate data or customer records.
- Experience of working within a charity, hospice or volunteer organisation (Desirable)
- Familiarity with data protection legislation and GDPR compliance in relation to personal data
This post is subject to DBS clearance.
How to apply:
By application form either online or downloadable from our website or by submitting a CV and cover letter to hr@ellenor.org, CV’s without a cover letter will not be considered.
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