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Social Media Officer
| Posting date: | 27 May 2025 |
|---|---|
| Hours: | Full time |
| Closing date: | 06 June 2025 |
| Location: | Ormskirk, Lancashire |
| Remote working: | On-site only |
| Company: | Edge Hill University |
| Job type: | Temporary |
| Job reference: | EHA0684-0525 |
Summary
We’re here to create and harness knowledge, to deliver opportunity for everyone.
About the Role
This is an exciting opportunity for a creative, strategic, and driven social media professional to make a real impact at a respected university. This role offers a unique blend of hands-on content creation, strategic planning, and leadership, all within a collaborative and forward-thinking brand marketing team.
Your main duties and responsibilities will include:
Creating and manging compelling, audience focused content across the social media platforms
Developing and implementing the University’s social media strategy and content calendar
Take the lead in shaping the institutions social media presence, creating engaging, high-quality content, driving channel growth, and manging a team of Student Content Creators.
You will have the freedom to develop and deliver campaigns that support key objectives such as student recruitment and brand visibility, while also influencing the University’s broader digital strategy. This is a chance to build your profile in a high visibility role with the support, tools and creative space to truly innovate.
For informal enquiries about this vacancy, you may wish to contact: Caitlan McCann, Head of Brand and Creative at Caitlan.McCann@edgehill.ac.uk.
About You
As Social Media Officer, you will have:
Proven ability to produce high quality digital content, including short-form video, on camera presentations, photography and storytelling
Experience managing social media channels for a large or complex organisation, ideally in the public or higher education sector
Demonstrated success in planning, executing, and evaluating organic social media campaigns
Practical experience with paid social advertising platforms such as Meta Business Suite, LinkedIn Ads, or TikTok Ads.
Experience leading or mentoring creative teams, such as Content Creators, with an emphasis on quality and consistency.
Involvement in social media-based crisis communication and reputational risk management.
Experience working with brand guidelines and ensuring consistency across departments.
Strong content creation, editing, and copywriting abilities.
Proficient in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Premier Pro, and After Effects.
Ability to deliver training and communicate social media best practices to colleagues across the organisation.
Confident and articulate communicator, able to engage with stakeholders at all levels.
Resilient and composed when managing time-sensitive or high-pressure situations.
Collaborative, with the ability to work independently and manage multiple projects.
Audience-focused, with a clear understanding of how to engage prospective students, current students, and alumni.
Culturally aware and inclusive, with a commitment to representing a diverse university community.
At Edge Hill University we value the benefits a rich and diverse workforce brings to our community and therefore welcome applications from all sections of society.
Rewards & Benefits
A minimum of 36 days annual leave per annum (inclusive of bank holiday and University closure days)
Discounted membership to our onsite state-of-the-art sport and leisure facilities
Staff benefits scheme, which provides you with discounts across the high street, supermarket shopping, cinema tickets, dining out and more.
Employee assistance programme with access to free confidential counselling sessions, legal & financial advice, and as health & wellbeing resources
A wide range of development programmes to enhance your career
Beautiful award-winning on-campus working environment.
Automatic enrolment into the Local Government Pension Scheme with our employer contribution of 17.8%
About Us
At Edge Hill University we believe in the life changing opportunities knowledge can create. Since 1885, we’ve been creating access to knowledge for those who may not have had the opportunity to before.
Today, the effect we have has a far-reaching impact, not just for those who come to study here but for those who work, invest in, and live in our local communities too. So, if you’ve ever wondered if one person can make a difference, simply speak to our alumni, students, and award-winning staff.
Because for us education isn’t about how much you take in. It’s about what you take out into the world.
Inspiring minds and changing futures since 1885, Edge Hill University is “A great success story… an institution that improves and impresses year after year” – Times Higher Education
About the Role
This is an exciting opportunity for a creative, strategic, and driven social media professional to make a real impact at a respected university. This role offers a unique blend of hands-on content creation, strategic planning, and leadership, all within a collaborative and forward-thinking brand marketing team.
Your main duties and responsibilities will include:
Creating and manging compelling, audience focused content across the social media platforms
Developing and implementing the University’s social media strategy and content calendar
Take the lead in shaping the institutions social media presence, creating engaging, high-quality content, driving channel growth, and manging a team of Student Content Creators.
You will have the freedom to develop and deliver campaigns that support key objectives such as student recruitment and brand visibility, while also influencing the University’s broader digital strategy. This is a chance to build your profile in a high visibility role with the support, tools and creative space to truly innovate.
For informal enquiries about this vacancy, you may wish to contact: Caitlan McCann, Head of Brand and Creative at Caitlan.McCann@edgehill.ac.uk.
About You
As Social Media Officer, you will have:
Proven ability to produce high quality digital content, including short-form video, on camera presentations, photography and storytelling
Experience managing social media channels for a large or complex organisation, ideally in the public or higher education sector
Demonstrated success in planning, executing, and evaluating organic social media campaigns
Practical experience with paid social advertising platforms such as Meta Business Suite, LinkedIn Ads, or TikTok Ads.
Experience leading or mentoring creative teams, such as Content Creators, with an emphasis on quality and consistency.
Involvement in social media-based crisis communication and reputational risk management.
Experience working with brand guidelines and ensuring consistency across departments.
Strong content creation, editing, and copywriting abilities.
Proficient in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Premier Pro, and After Effects.
Ability to deliver training and communicate social media best practices to colleagues across the organisation.
Confident and articulate communicator, able to engage with stakeholders at all levels.
Resilient and composed when managing time-sensitive or high-pressure situations.
Collaborative, with the ability to work independently and manage multiple projects.
Audience-focused, with a clear understanding of how to engage prospective students, current students, and alumni.
Culturally aware and inclusive, with a commitment to representing a diverse university community.
At Edge Hill University we value the benefits a rich and diverse workforce brings to our community and therefore welcome applications from all sections of society.
Rewards & Benefits
A minimum of 36 days annual leave per annum (inclusive of bank holiday and University closure days)
Discounted membership to our onsite state-of-the-art sport and leisure facilities
Staff benefits scheme, which provides you with discounts across the high street, supermarket shopping, cinema tickets, dining out and more.
Employee assistance programme with access to free confidential counselling sessions, legal & financial advice, and as health & wellbeing resources
A wide range of development programmes to enhance your career
Beautiful award-winning on-campus working environment.
Automatic enrolment into the Local Government Pension Scheme with our employer contribution of 17.8%
About Us
At Edge Hill University we believe in the life changing opportunities knowledge can create. Since 1885, we’ve been creating access to knowledge for those who may not have had the opportunity to before.
Today, the effect we have has a far-reaching impact, not just for those who come to study here but for those who work, invest in, and live in our local communities too. So, if you’ve ever wondered if one person can make a difference, simply speak to our alumni, students, and award-winning staff.
Because for us education isn’t about how much you take in. It’s about what you take out into the world.
Inspiring minds and changing futures since 1885, Edge Hill University is “A great success story… an institution that improves and impresses year after year” – Times Higher Education
Proud member of the Disability Confident employer scheme
Disability Confident
About Disability Confident
A Disability Confident employer will generally offer an interview to any applicant that declares they have a disability and meets the minimum criteria for the job as defined by the employer. It is important to note that in certain recruitment situations such as high-volume, seasonal and high-peak times, the employer may wish to limit the overall numbers of interviews offered to both disabled people and non-disabled people. For more details please go to Disability Confident.