Thought Leadership Specialist
| Posting date: | 08 April 2025 |
|---|---|
| Salary: | £44,315.00 to £47,312.00 per year |
| Additional salary information: | 44315 - 47312 |
| Hours: | Full time |
| Closing date: | 29 April 2025 |
| Location: | Flexible in UK, SG192DL |
| Company: | Vacancy Filler |
| Job type: | Contract |
| Job reference: | MAR20253418 |
Summary
We are more than half way into the critical decade of action needed to really tackle the nature and climate emergency and more needs to be done.The RSPB’s corporate strategy has identified that to play our role in addressing the crisis, we need to become 'a more agile, bold influencer and campaigner in the movement for birds and nature’. Our PR, media, campaign and wider communications responses have a key part to play in delivering this shift.We’re looking for a seasoned comms professional who has specialised in thought leadership in past roles and has supported senior leadership with profile raising. The right candidate will have an awareness of the UK’s charity, political and media landscapes and be able to support us to inspire and engage audiences across multiple channels, helping to grow and protect our profile and reputation. If that sounds like you then you could be the person we are looking for.Being a top-class stakeholder manager and working closely with internal teams, you will work to deliver and further develop our integrated thought leadership communications strategy and help deliver impactful communications including:Securing UK national media opportunities - political and cultural, and developing relationships with journalists and media, including non-traditional outlets like podcastsPlanning content for senior leader social media channels and growing their social media presence, with particular expertise and focus on Linkedin. Developing best practice guidance and supporting individuals to get the most out of their channels. Identifying and securing key speaking opportunities, and spotting opportunities for owned events that will have impact.Identifying long-term strategic communications opportunities to raise our CEO’s and other senior leaders’ profiles, in order to further the impact of the RSPB's work.Collaborating internally on how we make best use of owned channels such as our website and social media for showcasing thought leadership work. You will have a proactive, positive attitude, be an excellent writer with outstanding communications skills and attention to detail, be able to work at speed with senior stakeholders and have a strong understanding of what constitutes effective communications.Essential skills, knowledge and experience:Highly effective communication and interpersonal skillsHighly developed knowledge of the UK media and political landscapes and how they inter-relateA solid understanding of developing engaging content and growing accounts on social media, in particular LinkedinWell-developed knowledge of and experience in developing thought leadership communications strategies for senior leadersAbility to shape the strategic direction of an organisation's thought leadership programme by leading change, planning and organising activities of others to support work area objectivesAbility to develop/improve the capabilities in thought leadership communications of other team members, motivating and mentoring colleagues to meet current and future requirements for this area of workExperience in working with and influencing senior stakeholdersExperience in developing innovative solutions and contributing to strategic planningExperience of leadership and collaboration, working across a vast variety of teams internally to deliver outcomes. Desirable skills, knowledge and experience: Excellent at striking up new relationships and developing themHighly effective influencerGreat networking skills and experience in working with partnersAbility to work at pace, understanding the need to sometimes pivot or change direction at a late stage due to external world factorsCreative thinker with a desire to try different approachesExperience working for or with a large and complicated organisationUnderstanding of issues facing nature and the environmentScript writing skills Understanding of B2B engagement and a broad media landscape.Additional InformationThis is a full time (12 months Maternity Cover) role working 37.5 hours per week. We reserve the right to extend/make perm at any time.For all role enquiries please contact - emily.sanders@rspb.org.ukIn order to apply you will be required to upload a CV and complete an application form where you will have the opportunity to explain how you meet the criteria set above.We are looking to conduct interviews as and when applications come in so please don't hesitate to apply. We reserve the right to close this advert once sufficient applications have been received.We are committed to developing an inclusive and diverse RSPB, in which everyone feels supported, valued, and able to be their full selves. To achieve our vision of creating a world richer in nature, we need more people, and more diverse people, on nature’s side. People of colour and disabled people are currently underrepresented across the environment, climate, sustainability, and conservation sector. If you identify as a person of colour and/or disabled, we are particularly interested in receiving your application. Contact us to discuss any additional support you may need to complete your application.The RSPB is an equal opportunities employer. This role is covered by the Rehabilitation of Offenders Act 1974.This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.Before applying for this role, we recommend reading through the candidate guidance notes attached to the top of this advert.Please note that we are actively recruiting for this position, and reserve the right to close this vacancy once sufficient applications have been received.