Lead Brand and Advertising Manager
| Posting date: | 09 July 2024 |
|---|---|
| Salary: | £47,600 to £71,600 per year |
| Additional salary information: | bonus |
| Hours: | Full time |
| Closing date: | 08 August 2024 |
| Location: | Perth, Perth & Kinross, PH1 3AQ |
| Company: | SSE |
| Job type: | Permanent |
| Job reference: | 549747_1720533602 |
Summary
About the Role
Base Location: Perth, Cardiff or Reading
Salary: £47,600 - £71,600 + performance-related bonus + a range of other benefits to support your family, finances and wellbeing.
Working Pattern: Permanent | Full Time | Flexible First options available
What is the Role?
As our Senior Brand and Advertising Manager, you'll help position SSE Energy Solutions as the supplier of choice for energy supply and low carbon solutions. In this role you will:
- Lead, develop and execute integrated brand and tactical campaigns. This includes planning, briefing, approvals and delivery of all related creative, copy and media requirements across the full media channel mix.
- Support SSEs brand building internally and externally, ensuring messaging is always consistent and on-brand for B2B customers for the SSE Energy Solutions brand.
- Conduct an ongoing review of the business energy customer journey, all in-market communications, events and customer touchpoint communications to enhance brand visibility and values (expertise, thought leadership, authority, quality, etc) and optimising conversion and overall performance.
- Work closely with 3rd party agencies and other internal teams to ensure that all campaigns are integrated and deliver against KPIs (includes awareness, consideration and lead generation), budget and delivery lead-times.
- Take responsibility for budget and timelines for all campaigns and effectively communicate activation plans to internal and external customers/stakeholders.
What do I need?
To be considered for this role, we would love you to have:
- Significant experience developing and executing integrated campaigns from concept to delivery across the full media mix, with competency in marketing performance management and on-going campaign optimisation.
- A background managing multiple stakeholders and projects.
- B2B experience with the ability to execute new ideas and innovate existing marketing strategies.
- Prior experience of running integrated communications programmes and the ability to run sizeable projects and work streams.
- A demonstrable understanding of brand value, its contribution to commercial performance and strong business acumen.
About our Business
SSE is a multinational energy company listed on the FTSE 100, with a vision "to be a leading energy company in a net zero world". Were investing £20.5bn+ by the end of the decade to help deliver our Net Zero Acceleration Programme.
Part of SSE Plc, Energy Customer Solutions is the Customer facing division - providing energy and low carbon solutions to over 1.3million customers. We have a strong market position with great customer relationships and expert customer teams working in Belfast, Cardiff, Dublin, Perth, and Reading. ?
In Great Britain we operate under the brand SSE Energy Solutions providing energy and related energy solutions (EV, Solar, Smart, Heating & Cooling etc) to businesses of all sizes and public sector organisations across Great Britain.
In Ireland - we operate under the brand SSE Airtricity providing energy and related energy solutions (Solar, EV etc) to homes, businesses including public sector organisations across the island of Ireland.
We have ambitious targets to help our customers on their journey to Net Zero by increasing the accessibility of green energy solutions through the provision of customer-driven propositions and were a partner to customers and stakeholders as they seek ways to respond to the climate crisis.
Help us power change.
Whats in it for you?
An excellent package with 34 days holiday entitlement (including public holidays), enhanced maternity/paternity leave, discounted healthcare, salary sacrifice car leasing and much more, view our full benefits package on our careers site.
As an equal opportunity employer we encourage diversity and are committed to creating an inclusive environment for all employees. We actively encourage applicants from all protected characteristics and commit to providing any reasonable adjustments required during the application, assessment and upon joining SSE. Search for 'Inclusion & Diversity at SSE to find out more.
Next Steps
All applications should be submitted online, and we'll be back in touch after the vacancy closing date to let you know the outcome.
If you would like to discuss any working differently requirements or adjustments you may require throughout the recruitment and selection process, please contact Andy on 01738 340826.
Before commencing employment with SSE, you'll be required to fully complete our pre-employment screening process consisting of a basic criminal records and credit check.