Digital Marketing Analyst
Posting date: | 22 May 2024 |
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Salary: | £38,000 to £42,000 per year |
Hours: | Full time |
Closing date: | 21 June 2024 |
Location: | Newark, Nottinghamshire |
Remote working: | Hybrid - work remotely up to 5 days per week |
Company: | Future Prospects Group Ltd |
Job type: | Permanent |
Job reference: | FP34945 |
To apply please contact us on:
01636 343034
Summary
Newark, Full Time (Hybrid Working), Permanent
£38,000 - £42,000 Dependent on experience
Our global client, based in Newark, Nottinghamshire are looking to recruit a Digital Marketing Analyst on a full time, permanent basis. This position will be responsible for analysing statistics and looking for ways to improve the Company's online marketing efforts. This will include email marketing campaigns, social media campaigns, PPC campaigns and online branding.
THE ROLE
The principle responsibilities for the Digital Marketing Analyst will include:
Setting up and optimising web analysis tools Google Analytics
Review of tracking codes and measures
Carrying out tracking audits
Testing campaigns, analysing key metrics, and identifying opportunities to increase campaign performance
Creating and maintaining Google Analytics dashboards, data visualizations, and campaign and website performance reports and derive recommendations
Development and integration of tracking concepts
Constant coordination with Marketing Automation team about tracking and reporting
Cross-channel campaign monitoring
Collecting and analysing data and identifying trends and insights to achieve maximum ROI in SEA campaigns
Monitoring and analysing digital media and marketing trends
Maximize profitability (improve conversion rates) and proactively communicate account performance based on traffic mix and keyword quality
Effectively plan, execute and optimize SEA campaigns on Google Ads
Improve website rankings on Google search engine for our European website and all landing pages
THE CANDIDATE
The ideal Digital Marketing Analyst will be able to demonstrate:
Bachelor's degree in marketing or a related field
Exceptional analytical skills to conduct root cause analysis
Experience with analytical and reporting tool Google Analytics
Strong knowledge and expertise in SEA & SEO
Results-oriented mindset and the ability to break down complex structures
Effective and proactive communication skills
High flexibility, agile mindset, open to changes
THE BENEFITS
25 days annual leave
Excellent pension scheme
Free parking
Hybrid working
THANK YOU FOR YOUR INTEREST IN THIS VACANCY AND GOOD LUCK WITH YOUR APPLICATION.
If you have not heard from a member of the Future Prospects team within 7 days from your application, please assume that your application has not been successful on this occasion. Unfortunately, due to the high volume of applications we receive, we are unable to provide individual feedback
The services of Future Prospects are those of an Employment Agency.
To apply please contact us on: