Assistant Marketing Manager
| Posting date: | 17 May 2024 |
|---|---|
| Salary: | Not specified |
| Additional salary information: | Competitive |
| Hours: | Full time |
| Closing date: | 16 June 2024 |
| Location: | Croydon, CR0 2EU |
| Company: | inploi |
| Job type: | Permanent |
| Job reference: | 75634859 |
Summary
Why Superdrug?
Passionate about Beauty and Health? Want to be part of an innovative, trend setting retailer? Our vibrant Head Office, based by East Croydon station is a fantastic environment filled with hundreds of brilliant personalities.
We’re a team that puts our customers and our teams at the heart of everything we do. At Superdrug, we aim to be the best in accessible health & beauty, loved by our customers for value, choice, friendly advice, service and fun.
Our success comes from our people – they make the difference. We’re all about personality, we have fun, and we work hard to deliver That Superdrug feeling.
Role Purpose:
You are the marketer for the Own Brand Beauty business.
You will be working with the Own Brand & Exclusives Marketing Manager in defining what Studio London stands for, managing Studio London Social media accounts, building brand guidelines, developing offline and online marketing support for OB NPDs and in creating marketing assets to bring more customers to the Own Brand Beauty business year on year. You will also be looking after other OB beauty categories such as but not limited to accessories and gifting.
A typical day in this role includes:
Working with the insight team, store colleagues and others you will be the closest to the customer, understanding the customer profiles of own brand business and looking for opportunities to reach customers who fit this profile but don’t shop with us.
Together with the Marketing Manager, you will lead marketing projects within the business, from supporting seasonal or brand campaigns, working with the online community – online media and influencers alike, to the trial of new social media platforms to build brand awareness and incite trial for top OB Beauty brands
Working with internal teams and external agencies (such as Creative, Media, PR, Digital and Activation Agencies) to develop the marketing support and calendar for Studio London & Own Brand Gifting.
Together with the Marketing Manager, you will be accountable for the Studio London social media profiles, for developing content, growing the user base and using this as a platform to drive sales.
You will be accountable for dressing up the permanent fixtures for Studio London
You will also be responsible for offline and online support for top OB beauty brands on an Evently basis from POS to social media, etc
Working with the Own Brand team you will define the brand values, create guidelines and make sure the brand comes to life in each touchpoint that it shows up to customers.
Ensuring the best use of owned platforms to promote own brand beauty products. This could range from corporate social media assets, radio adverts, DARE magazine to POS
Together with your Marketing Manager, you will develop and implement annual organic and paid Marketing support for OB Beauty NPDs
Creating marketing assets to support a new or fast-growing brand, ensuring we are maximizing opportunities behind trends and products
Working with your Manager, you will ensure that the budget is tracked and managed in line with spend and while delivering the best ROI.
This job is a good fit for you if:
You have a passion for beauty!
You know you add value through a can do attitude and an innovative approach.
You understand, love and enjoy the ever-evolving world of Social Media
Enjoy creative work and creating content
You are good at building relationships, and putting yourself out there
You have developed the ability to multi-task and adapt in a fast paced and ever changing environment
You are motivated by seeking out new opportunities and bringing these to life
You get satisfaction though seeing your work come to life both in store and online
You have great attention to detail
What you’ll need:
Experience working in a fast paced environment is a must
You need to have some experience developing marketing materials and bringing these to life
Previous experience working in product marketing or brand management is a bonus but not required.
A degree in marketing would be beneficial but not essential
You will have a good understanding of social media channels and a keen interest in social media marketing for business
You will have working knowledge of Microsoft Word, Excel and Powerpoint. Photoshop or other photo editing software experience would be beneficial.
Here's what's in it for you
- 33 days holiday rising to 38 days with length of service (inclusive of bank holidays)
- 2 staff discount codes for yourself and a family member or friend
- 30% discount on Superdrug Own Brand Products both in store and online
- Hybrid working patterns available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station
- Company pension matching and bonus
- We offer Wagestream - a money management app that gives you access to a percentage of your pay as you earn it
- Being part of more! We are part of a group who work closely with Savers, The Perfume Shop and Three UK
- We are part of A.S. Watson Group, the world's largest international health and beauty retailer with over 15,700 stores in 25 markets!
- Unrivalled Learning and Development programmes
Come and be part of something special.
Hours: 37.5 | 9.00am - 5.30pm - Hybrid working available depending on role responsibilities with 2 days working from home and 3 days in our stylish, modern and collaborative office close to East Croydon Station.
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