Business to Business Marketing Manager
| Posting date: | 09 May 2024 |
|---|---|
| Salary: | £55,000 to £66,000 per year |
| Hours: | Full time |
| Closing date: | 23 May 2024 |
| Location: | City Of Manchester, Greater Manchester, M60 0AG |
| Company: | Co-op Group |
| Job type: | Permanent |
| Job reference: | 1039531_1715243030 |
Summary
Business to Business Marketing Manager
£55,000 to £66,000 plus great benefits (Work Level 5)
Hybrid working
We're looking for a Business-to-Business (B2B) Marketing Manager to join our Property team. In this role you'll work in a hybrid way, splitting your time between home and occasionally coming into our head office in Manchester (find out more about our hybrid working policy at colleagues.coop.co.uk/hybrid-working-policy)
As a B2B Marketing Manager, you'll develop a marketing strategy and lead all communications and event activity for Co-op Property. We'll look to you to develop and grow a widespread industry profile for Co-op's various routes to market so we can grow the number of new Co-op stores across the UK. This is an exciting time to join us as you'll be developing a unique positioning of Co-op property in the market, helping us meet our goals in our four-year plan.
What you'll do
- Develop a B2B marketing strategy across all routes to market and opportunity types
- Deliver with a One Co-op approach through the core Co-op marketing team where possible
- Work closely with the internal acquisitions and estates team and franchise business development managers to deliver impactful marketing activity that reaches new audiences and new markets
- Collaborate with our PR team to develop narratives that engage the market
- Lead the development of targeted industry award entries
- Produce marketing collateral studies to help support the impact of a Co-op food store in local communities
- Support liaison with external groups to highlight the benefits of Co-op serving communities, Co-op value and regenerative benefits
This role would suit people who have
- Experience developing effective marketing strategies
- Customer insight, brand, promotions, or social media experience within a commercially focused environment in a B2B capacity
- Strong influencing skills to support the required progress on our marketing and communications plan
- Strong Microsoft office skills, with the ability to present, communicate, analyse, and write excellent proposals
- Proven ability to develop and maintain key partner relationships
Why Co-op?
If you have the skills that we need, we can offer you a competitive salary and great benefits package which includes 30% off Co-op branded products in our food stores (as well as other discounts on Co-op products and services).
- An annual bonus (based on personal and business performance)
- 28 days holiday (rising to 32 with service) plus bank holidays
- A pension with up to 10% employer contributions
- Private healthcare for you
- Access to a subsidised onsite gym (at our Manchester HQ)
- Coaching and training to support your career development
- Wagestream app - giving you access to a percentage of your pay as you earn
- YuLife app - rewarding you for exercising with discounts and vouchers for your favourite brands
At Co-op, we're proud to do things a different way. As one of the world's largest co-operatives, owned by millions of members, community is at the heart of what we do. Since our Co-op was founded in 1844, we've had a clear social purpose, and everything we do as a business helps to build a fairer world for our members, customers, colleagues, and communities.
Building a diverse environment
We're actively building diverse teams and we welcome applications from everyone. If you have a disability, we can make reasonable adjustments to our recruitment process according to your needs. We're also part of the Disability Confident scheme, meaning we'll always offer an interview to disabled candidates who apply through the scheme if they meet the minimum criteria for a job.
We'll ask whether you'd like to be considered under the Disability Confident scheme when you apply.
If we invite you to take part in the recruitment process for any of our jobs, we'll ask you if you need any reasonable adjustments to enable you to participate.
You can find out more about our recruitment process at jobs.coop.co.uk/apply-process
You can find out more about the Disability Confident scheme and all our commitments to diversity and inclusion at colleagues.coop.co.uk/diversity-inclusion-and-wellbeing
Please note that we may close applications for this role early.