Engagement Officer
| Posting date: | 17 April 2024 |
|---|---|
| Salary: | £27,941 per year |
| Additional salary information: | New entrants to the civil service will be expected to start on the minimum of the pay-band. Normal pay on transfer rules apply for existing civil servants. |
| Hours: | Full time |
| Closing date: | 05 May 2024 |
| Location: | Bristol |
| Company: | Government Recruitment Service |
| Job type: | Temporary |
| Job reference: | 349294/2 |
Summary
The Department for the Environment, Food & Rural Affairs (Defra) and the Forestry Commission have set up a joint tree planting programme for England to support the forestry sector, landowners and communities in the delivery of these ambitions. This role will focus on supporting and delivering regional promotion and engagement plans, and coordinating business development activity. You will work closely with the promotion and engagement team and regional teams.
If you are passionate about the role of forestry in creating a better future for England, and want to play a key part that, we want to hear from you! By joining this programme you will become part of a team of passionate, committed colleagues, and you will have the opportunity to build on a wealth of expertise to take this ambitious work forward. You will be able to make your mark by helping the Forestry Commission to revolutionise how we promote woodland creation and reach new audiences.
Our staff engagement levels are consistently well above the Civil Service average and staff turnover is well below. We value our people, we look after them, and we will look after you. We hope you will join us for the challenge.
The Engagement Officer will provide direct support to the Area Marketing and Communications Manager, Land Use Advisors, and the wider team in relation to any Promotion & Engagement (P&E) activity. This may range from coordinating events, to conducting desk-based targeting research, to triaging customer enquiries. Additionally, they will provide help and support to external stakeholders and customers, working together with the regional P&E and wider Area team, to help us reach the largest number of people amongst our target audiences.
Key Work Areas
- Work with Area Marketing and Communications Manager to help deliver Promotion & Engagement regional implementation plan and respond to any arising promotion and engagement opportunities.
- Coordinate business development activity, working together with Land Use Advisors, for example: research opportunities and manage attendance at networking events, farm clusters or local marts; help arrange farm walks.
- Manage event organisation and attend events where required, working with Area colleagues
- Create localised content such as case studies or newsletters, working with the national P&E team and Area team
- Undertake lead generation activities with new and existing audiences, which will range from researching new leads and proactive targeting of larger landowners, to early stage follow up of leads, to coordinating localised engagement with stakeholders.
- Help coordinate collaboration with other advisors
- Maintain a list of, and coordinate Area engagement with, all localised farmer and landowner forums/networks/groups, working within broader Area stakeholder engagement plan.
- Support regional stakeholder engagement in line with agreed plans, including maintaining stakeholder mapping databases and taking minutes of meetings.
- Triage incoming enquiries where required, working together with Area colleagues as per agreed regional enquiry process.
- Own local usage of Lead Tracker/CRM system, supporting Area colleagues as necessary and ensuring leads are followed up. Ensure any new leads generated at events are logged in the Lead Tracker/CRM system. Run regular reports on system data and identify trends and areas for improvement/opportunity
- Provide administrative support for P&E colleagues and any staff conducting P&E activity within the Area, for example sending out materials, arranging meetings/events, coordinating private agent engagement, formatting farm audit reports, etc.
Some travel will be required, mainly across the Yorkshire and North East Area. This may involve occasional weekend work when supporting agricultural shows.
The role will report to the Area Marketing and Communications Manager.